Lamp for Maytoni GmbH
In the year 2020 people had to reinvent their lifestyles and face a collision of professional and private in their homes. Inspiration to solve this problem was found in one of the concepts of modern partial physics, supersymmetry, which explains how the substance can transform into matter. A lighting fixture was designed to help people to switch between their life essences by the simple move and magnetic click. The lamp transforms from a vertical source of soft light to a horizontal source of concentrated light for work, creation, and close communication.
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Download Press Kit № 117451 Lamp for Maytoni GmbH by Alexey Danilin to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Access press releases crafted for Supersymmetry in these languages: English.
Our articles on Supersymmetry, prepared for immediate use, are offered in several languages, including English, Korean, Indonesian, Japanese, Russian, German, French, Portuguese, Spanish, Italian, Chinese (Mandarin), Hindi, Turkish, Dutch and Arabic (Standard).
The fixture is designed in a very specific unique way, which allows to transform it from a general vertical source of soft diffused light to the specific horizontal source of concentrated functional light for work, creation, and close communication. Thoroughly engineered construction with magnetic elements and bottom-centered wire bracing system enables to provide stable height level of the fixture for both horizontal and vertical configurations. It helps to keep the lamp close to the table and maintain an equal illumination level on the table surface along with a comfortable face and body backlight.
lamp, lighting, lighting design
Metal, LED, Acryl, electric cable, magnetic retainers.
The key designing challenge was developing the solution for stable height level of the lamp through several configurations, (comparing to classic solution which would lead to height fluctuation of at least 450 mm), which provided the most efficient ergonomics and created no obstacles and limitations for light flow on working surface.
Project development took place in Moscow and started in August 2020. Mass production market release is planned for November 2021.
Lighting fixture transformation is operated by a simple user’s move of splitting or joining together symmetrical parts of the lamp in order to reach the required illumination effect. The kinetic effect provided by construction and enchased by magnetic elements provides deep tactile emotional rebound and experience the sense of interaction with high-end technology. It helps to expand the perception of the lamp as an interior complement to the image of a solid hi-tech object.
The main goal of the research is creating fine-drawn appliance design for living space zoning and transformation solutions for different pastime scenarios in the pandemic and post-pandemic world.
The year 2020 brought us through incredible transformations that affected our social and personal spheres of lives. People had to reinvent their lifestyles, habits, approaches to work and recreational space. The two most significant fields of professional and private appeared at the edge of brutal collision within the most casual homes and apartments. The pursuit of a humane and profound solution for this problem leads us to find inspiration in one of the most elegant concepts of modern partial physics – supersymmetry. It explains a conjectured relationship between two basic classes of elementary particles by showing how they can bound together into superpartners, evolve into each other, and split backward to their cores. As substance can transform into matter, our most tender and intimate living spaces can be transformed into perfect working areas by a glimpse of light. This idea led us to design a smart classy lighting fixture that can help people to switch between their life essences by the simple move and magnetic click. As supersymmetry itself, the sustainability of the home-centered life approach needs to be proved experimentally in a post-pandemic world. We see our mission in developing lighting solutions that can guide people through it.
Supersymmetry Lamp has been a Silver winner in the Lighting Products and Fixtures Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
For design images and photos please credit Alexey Danilin.
Alexey Danilin was recognized with the coveted Silver A' Design Award in 2021, a testament to excellence of their work Supersymmetry Lamp.
Discover Alexey Danilin's journey through our press releases, available for all press members and journalists to use without restrictions. Available now: 5 press releases ready for immediate access by journalists.
Alexey Danilin Unveils Innovative Lamp Inspired by Supersymmetry Theory
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