Next Hub
Mixed Use for Lines
Next hub is an architecture and landscape integrated project in Jeddah that blends in different facilities including hotel, administration, entertainment, f and b and recreational zones. The designer wanted to create good views for the hotel and admin building because the project plot is not surrounded by any views, this was achieved by creating a dynamic composition of masses with respect to environmental, cultural and financial aspects creating good urban experience with visual and social interaction.
Download Press Kit № 118172
Download Press Kit № 118172 Mixed Use for Lines by Ahmed Habib to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Next Hub by Ahmed Habib
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Mixed Use by Ahmed Habib
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Ahmed Habib Next Hub
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Ahmed Habib Mixed Use
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Ahmed Habib Designer Portrait Photo
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Next Hub Mixed Use Press Releases
Our Next Hub press releases are ready in languages: English, for your convenience.
Next Hub Mixed Use Media Articles
Access our collection of Next Hub articles, ready for use and offered in languages: Arabic (Standard), German, French, Portuguese, Italian, Dutch, Spanish, Korean, Japanese, Russian, Chinese (Mandarin), Hindi, Indonesian, Turkish and English.
Unique Properties
Next Hub is an architecture and landscape integrated mixed use design that blends in different facilities including hospitality, admin, entertainment, retail, f&b and recreational zones.The conceptual idea was to explore the architecture relation between solid and void, through a dynamic composition of masses and courts that creates a dialogue between internal and external spaces, to enjoy natural daylight and landscape views all throughout the year.
Tags
Architecture, Commercial, Hotel, Design, Hospitality, Modern, Industrial, Administration, Entertainment, Recreational, Plaza, Food & Beverage, Social, Mixed use, Triangle, Landscape, Saudi, Jeddah
Production Technology
-Main Structure: Concrete & Steel -Main Architectural Finishes: Honed Silver Travertine Stone, Black Steel, Desaturated Brown Stucco, Double Glazed Glass
Design Challenge
Creating a destination that offers a quality social experience and redefine the image of a mixed use complex in Jeddah, while respecting the climate requirements and cultural needs dictated by Arab traditions, were the main design challenges.
Project Duration
Duration: The project design Process started in July 2020 and finished in October 2020 Location: Jeddah, KSA
Operation Flow
Entrances: - Plaza: Open Entrance from Main Street - Hotel: Private Entrance from Side street - Adminstration: Private Entrance from Main Street - Entertainment: Private Entrance from Plaza - Services: Direct Access from back side - Parking: Direct Access ramps from Main Street Floors Functions: The Ground Floor comprise: Main entrances , restaurants, shop and the central plaza; the first floor comprise: restaurant, gym, spa and terrace of the hotel, cinema, kids area and terrace with kiosk and restaurant; the typical floor comprise: hotel bedrooms, offices and kids area.
Research
TYPE-OBJECTIVES-METHODOLOGY 1-Data Collection research-Client needs analysis-Client meetings 2-Cultural research-Project Zoning & cultural needs-Social Questionnaire 3-Arch. Design Direction research-General mood board, Massing & Materials-Web based research 4-Arch. Technical research-Identify Construction methodology-Subject Matter Experts & Web based Research 5-Environmental research-Natural Ventilation & Sun light-Web based research 6-Landscape research-Hardscape & Softscape design direction-Web based Research 7-Presentation direction research-Matching Graphics to Architecture concept-Web based Research
Inspiration
Inspired from old traditional markets "Wikala", the project masses were arranged in a way to enclose the main central plaza, creating internal views and urban-like experience with social interaction. The project sky-line was designed in a dynamic way with different heights, inspired from natural mountains and skylines of Saudi topography. Inspired by Arabic traditional architecture, the hotel and admin buildings were designed with internal courts to bring in natural ventilation and sunlight.
Project Overview
Next Hub Mixed Use has been a Silver winner in the Architecture, Building and Structure Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Image Credits
For design images and photos please credit Ahmed Habib.
Silver Recognition
Ahmed Habib was recognized with the coveted Silver A' Design Award in 2021, a testament to excellence of their work Next Hub Mixed Use.
Ahmed Habib Press Releases
Our press releases on Ahmed Habib and their work are made freely available for press members looking to add depth to their content. Available now: 3 press releases ready for immediate access by journalists.
Next Hub: A Modern Mixed-Use Design in Jeddah
Ahmed Habib Unveils Next Hub, a Dynamic Mixed-Use Project in Jeddah, KSA
Ahmed Habib Newsroom
Unlock a treasure trove of award-winning designs by accessing Ahmed Habib Newsroom.
