WCG Champions

Trophy for Eidetic Marketing

The design for the WCG Champions trophy was developed for the winners of the recently returned World Cyber Games tournament series. Reserved only for the top players, the 60cm tall, black chrome and gold trophy represents the dedication and sacrifice required to accomplish such a feat. The design successfully integrates the WCG cube motif within a futuristic hourglass frame, combining modern beauty with the feeling of discovery.

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WCG Champions by Eidetic Marketing

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Trophy by Eidetic Marketing

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Eidetic Marketing WCG Champions

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Eidetic MarketingBrand Logo

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WCG Champions Trophy Press Releases

Explore press materials for WCG Champions, available in languages such as English.

WCG Champions Trophy Media Articles

Leverage our ready-to-publish articles on WCG Champions, offered in a range of languages: Russian, Hindi, Turkish, Arabic (Standard), Indonesian, Korean, Chinese (Mandarin), Italian, German, French, Portuguese, Dutch, Japanese, English and Spanish.

Unique Properties

This trophy design was developed for the winners of the newly returned World Cyber Games. Reserved only for the top players, the 60 cm tall trophy is presented during the closing ceremony of the event, reminding players of what they accomplished to reach that stage.

Tags

World Cyber Games, eSports, Game Olympics, Grand Champions

Production Technology

3D Printing, ABS synthetic resins, a black chrome seal, a golden seal, a case(cypress/birch branded logo and then stained) 3D Printing was used to create a clear base, outer cover, and emblem in a three piece set that was assembled together. Though simple is design, the chrome casing gives is weight and substance

Design Challenge

Our most difficult tasks were engraving and the case. Engraving took many attempts, and after that we had to manufacture a case that would be able to hold the 60 cm tall trophy standing up. We manufactured a case that would separate the top and bottom to allow for insertion of the trophy, but due to the weight of the birch wood, the lid was too heavy and caused case to fall over. To rectify this, we installed an iron plate into the bottom of the case to keep it upright while standing on its own.

Project Duration

The WCG 2019 Xi’an Trophy Project took 3 months to complete, from April to July. After meeting with client staff, we proceeded ahead with design direction and material studies, developing the design in around two months, and then proceeded with its manufacturing. Although there were differences between modeling and the printed material, we did our best to reduce the gap between our design and the actual material. We then successfully sent the trophy to China to be presented at WCG.

Operation Flow

The Grand Finals held a group stage for the top 8 teams, taking place over the first two days of the tournament, with the finals tournament played out over the remaining two days. The points earned by each country was taken from all the titles present, and the country with the most points was chosen. During the closing ceremony, all athletes from that winning country were brought onto the stage to hold the trophy high to celebrate their home country’s achievement at performing the best at WCG.

Research

As WCG stands as the game Olympics, an event open to all of the world’s athletes, we based our research off the actual Olympic Games. The host country of each Olympic Games does develop their own design, however, like the FIFA World Cup trophy, the brand identity is carried throughout each iteration of the trophy. So we planned a trophy that carried the special characteristics of WCG while not breaking too far away from conventional trophy designs.

Inspiration

The trophy’s streamlined shape follows an hourglass motif. The hourglass represents the permanence of time itself, by illustrating the flow of time through past, present and future. From the beginning of WCG to the present, to the certain future tournaments of years to come, this is the prize of the game Olympics. Riding the curves of the trophy, one can find the WCG emblem enveloped between its wings, signifying the athlete’s passion and thirst for victory, a constant source of power.

Project Overview

WCG Champions Trophy has been a Silver winner in the Awards, Prize and Competitions Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Image Credits

For design images and photos please credit Eidetic Marketing.

Silver Recognition

Eidetic Marketing was recognized with the coveted Silver A' Design Award in 2020, a testament to excellence of their work WCG Champions Trophy.

Eidetic Marketing Press Releases

Access a rich repository of press releases on Eidetic Marketing, offered to press and media professionals for unrestricted use in their stories. Press members can now immediately access 3 press releases.

Introducing the Futuristic WCG Champions Trophy Designed by Eidetic Marketing

Eidetic Marketing Unveils the 60cm Tall WCG Champions Trophy for World Cyber Games

Eidetic Marketing Newsroom

Find inspiration and award-winning creativity within the Eidetic Marketing Newsroom.