Lavazza Desea
Coffee Machine for Lavazza
A friendly machine designed to offer the complete package of Italian coffee culture: from espresso to authentic cappuccino or latte. The touch interface arranges the selections in two seperate groups – one for coffee and one for milk. The drinks can be personalized with boost functions for temperature and milk foam. Necessary service is indicated in the center with illuminated icons. The machine comes with a dedicated glass mug and applies Lavazza’s form language with controlled surfacing, refined details and special attention to colors, materials & finish.
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Download Press Kit № 104729 Coffee Machine for Lavazza by Florian Seidl to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Lavazza Desea by Florian Seidl
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Coffee Machine by Florian Seidl
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Florian Seidl Lavazza Desea
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Florian Seidl Designer Portrait Photo
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LavazzaBrand Logo
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Lavazza Desea Coffee Machine Press Releases
Discover our press releases for Lavazza Desea available in the following languages: English.
Lavazza Desea Coffee Machine Translations
We ensure Lavazza Desea is globally understood with translations available in these languages: Coffee Machine EN, Koffiemasjien AF, Aparat Kafeje SQ, የቡና ማሽን AM, آلة صنع القهوة AR, Սուրճի Մեքենան HY, Qəhvə Maşını AZ, Kafe-Makina EU, Кава-Машына BE, কফি মেশিন BN, Aparat Za Kafu BS, Кафе Машина BG, ကော်ဖီစက် MY, La Màquina De Cafè CA, Makina A Khofi NY, 咖啡机 ZH, Macchina Di Caffè CO, Aparat Za Kavu HR, Kávovar CS, Kaffemaskine DA, Koffiemachine NL, Kafmaŝino EO, Kohvimasin ET, Kahvinkeitin FI, La Machine À Café FR, A Máquina De Café GL, ყავის მანქანა KA, Kaffeemaschine DE, Η Καφετιέρα EL, કોફી મશીન GU, Machin Kafe HT, Injin Kofi HA, מכונת קפה HE, कॉफी मशीन HI, A Kávéfőző HU, Mesin Kopi ID, Meaisín Caife GA, Igwe Kọfị IG, Kaffivél IS, La Macchina Da Caffè IT, コーヒーマシン JA, Mesin Kopi JV, ಕಾಫಿ ಯಂತ್ರವು KN, Кофе Қайнатқыш KK, ម៉ាស៊ីនកាហ្វេ KM, Imashini Ya Kawa RW, Кофе Шайманы KY, 커피 머신 KO, Qehweya Qehweşek KU, Capulus Apparatus LA, Kaffismaschinn LB, ເຄື່ອງກາເຟ LO, Kavos Aparatas LT, Kafijas Automāts LV, Кафе Машина MK, Ny Milina Kafe MG, Mesin Kopi MS, കോഫി മെഷീൻ ML, Magna Tal-Kafè MT, Ko Te Miihini Kawhe MI, कॉफी मशीन MR, Кофены Машин MN, कफी मेसिन NE, Kaffemaskin NO, କଫି ମେସିନ୍ OR, ਕਾਫੀ ਮਸ਼ੀਨ PA, دستگاه قهوه FA, Ekspres Do Kawy PL, د کافي ماشین PS, A Máquina De Café PT, Masina De Cafea RO, Кофеварка RU, ڪافي مشين SD, Kofe Masini SM, Апарат За Кафу SR, Tha Inneal Cofaidh GD, Kofi Muchina SN, කෝපි යන්ත්රය SI, Kávovar SK, Aparat Za Kavo SL, Mashiinka Qaxwaha SO, Mochini Oa Kofi ST, La Máquina De Café ES, Mesin Kopi SU, Mashine Ya Kahawa SW, Kaffemaskin SV, காபி இயந்திரம் TA, కాఫీ యంత్రం TE, Мошини Қаҳва TG, เครื่องชงกาแฟ TH, Kofe Maşyn TK, Ang Makina Ng Kape TL, Kahve Makinesi TR, Кофе Машинасы TT, قەھۋە ماشىنىسى UG, Кавоварка UK, کافی مشین UR, Qahva Mashinasi UZ, Máy Pha Cà Phê VI, Mae Peiriant Coffi CY, Kofjeautomaat FY, Umatshini Ikofu XH, קאַווע מאַשין YI, Ẹrọ Kọfi YO, Umshini Wekhofi Uluhlobo ZU, 咖啡機 ZY, Ang Makina Sa Kape CEB, ʻo Ka Mīkini Mīkini Kīʻaha HAW, Tshuab Kas Fes HMN.
Lavazza Desea Coffee Machine Media Articles
We provide articles ready for publication on Lavazza Desea, offered in several languages: Dutch, German, Korean, Indonesian, Japanese, Russian, Hindi, Turkish, Arabic (Standard), Chinese (Mandarin), English, Spanish, Italian, French and Portuguese.
Unique Properties
A friendly machine designed to offer the complete package of Italian coffee culture: from espresso to authentic cappuccino or latte. The touch interface arranges the selections in groups – one for coffee, one for milk. Drinks can be personalized with boost functions. Necessary service is indicated in the center. The machine comes with a dedicated glass mug and applies Lavazza’s form language with controlled surfacing, refined details and special attention to colors, materials & finish.
Tags
Lavazza, Coffee, Espresso, Cappuccino, touch interface
Production Technology
injection molding (ABS/SAN), glas, steel grid, painted main shell
Design Challenge
Much effort went into developing a shared common platform for two machines (Idola and Deséa) at the same time.
Project Duration
Turin, Italy
Operation Flow
Patented milk foaming technology, intuitive touch interface with acoustic feedback, quiet operation
Research
conceptual and formal research, 3D modeling, mock-ups, prototyping
Inspiration
The product was designed to be a natural extension of the Lavazza A MODO MIO product line. The shoulder profile of the main shell lowers the perceived height of the product and the overall design was inspired by a series of different products - examples include a vase and automotive interior controls.
Project Overview
Lavazza Desea Coffee Machine has been a Platinum winner in the Home Appliances Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Platinum A' Design Award is recognized for honoring designs that stand at the forefront of creativity and innovation. It is the highest accolade bestowed by the A' Design Awards, acknowledging works that blend remarkable innovation with impactful societal contributions. These designs not only showcase exceptional artistic and technical proficiency but also highlight their creators' commitment to advancing the boundaries of art, science, design, and technology. Recipients of this award are celebrated for their role in shaping the aesthetics and trends of our time, contributing significantly to the enhancement of quality of life and promoting sustainable development.
Image Credits
For design images and photos please credit Florian Seidl.
Platinum Recognition
Florian Seidl was recognized with the coveted Platinum A' Design Award in 2020, a testament to excellence of their work Lavazza Desea Coffee Machine.
Florian Seidl Press Releases
Discover Florian Seidl's journey through our press releases, available for all press members and journalists to use without restrictions. 13 press releases are now available for immediate access by journalists.
Lavazza Desea: A Friendly Italian Coffee Culture Experience
Florian Seidl's Lavazza Desea coffee machine offers a complete package of Italian coffee culture, from espresso to authentic cappuccino or latte, with a touch interface and patented milk foaming technology. The machine was designed as a natural extension of the Lavazza A MODO MIO product line, with inspiration drawn from various products, including vases and automotive interior controls.
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