Lunar
Watch for ZIIIRO
Lunar is Robert's project for timepiece company ZIIIRO. This watch creates a tie between the design and the nature of the object. If it wasn't a watch that naturally moves sunwise, it wouldn't be possible to read it. The edges of two semi-circles moving in clockwise direction show hours and minutes, they are both leveled at the same height which creates a flat surface. By the interlocking shapes, hands and watch face become one to create a constantly changing graphic.
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Download Press Kit № 117151 Watch for ZIIIRO by Dabi Robert to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Lunar by Dabi Robert
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Watch by Dabi Robert
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Dabi Robert Lunar
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Dabi Robert Watch
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Dabi Robert Designer Portrait Photo
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ZIIIROBrand Logo
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Lunar Watch Press Releases
For Lunar, find press releases in a variety of languages: English.
Lunar Watch Translations
Our Lunar translations are now available in a wide range of languages: Watch EN, Horlosie AF, Ora SQ, ሰዓት AM, الساعة AR, Ժամացույց HY, Saat AZ, Erlojua EU, Гадзіннік BE, ঘড়ি BN, Sat BS, Часовникът BG, စောင့်ကြည့် MY, El Rellotge CA, Ang Relo CEB, Wotchi NY, 手錶 ZY, 手表 ZH, Watch CO, Sat HR, Hodinky CS, Ur DA, Horloge NL, Horloĝo EO, Käekell ET, Kello FI, Montre FR, Faire GD, O Reloxo GL, საათი KA, Eine Uhr DE, Το Ρολόι EL, ઘડિયાળ GU, Gade HT, Agogo HA, Ka Wati HAW, שעון HE, घड़ी HI, Saib HMN, Az Óra HU, Úr IS, Elekere IG, Jam Tangan ID, Faire GA, Orologio IT, 時計 JA, Jam Tangan JV, ಗಡಿಯಾರವು KN, Сағат KK, នាឡិកា KM, Kureba RW, 시계는 KO, Seet KU, Саат KY, ໂມງ LO, Vigilia LA, Pulkstenis LV, Laikrodis LT, Auer LB, Часовник MK, Famantaranandro MG, Jam Tangan MS, വാച്ച് ML, Għassa MT, Mataara MI, घड्याळ MR, Цаг MN, घडी NE, Se NO, ଘଣ୍ଟା OR, ساعت PS, ساعت FA, Zegarek PL, Relógio PT, ਘੜੀ PA, Ceas RO, Часы RU, Matamata SM, Сат SR, Wachi SN, واچ SD, ඔරලෝසුව SI, Hodinky SK, Ura SL, Saacadu SO, Oache ST, El Reloj ES, Arloji SU, Saa SW, Klocka SV, Ang Relo TL, Соат TG, கடிகாரம் TA, Сәгать TT, వాచ్ TE, นาฬิกา TH, Saat TR, Sagat TK, Годинник UK, گھڑی UR, سائەت UG, Soat UZ, Đồng Hồ VI, Gwylio CY, Horloazje FY, Iwotshi XH, וואַך YI, Aago YO, Iwashi ZU, for global reach.
Lunar Watch Media Articles
We provide articles ready for publication on Lunar, offered in several languages: Hindi, Turkish, Korean, Japanese, Russian, Chinese (Mandarin), French, Italian, Portuguese, Dutch, English, Indonesian, German, Arabic (Standard) and Spanish.
Unique Properties
Lunar is a wrist watch that uses an unconventional way of displaying time. It is shown by two interlocking half circles. The correct side of the semi-circle that shows the current time is determined by the fact that it naturally rotates clock-wise. The inner minute disc is embedded into the outer hour disc, allowing both discs to be aligned at the same level of height. The brand ZIIIRO emphasises unique and fun ways of telling the time over absolute precision.
Tags
watch, wrist watch, ziiiro, time, lunar, disc
Production Technology
The Lunar design was developed to create a watch face where the whole surface is a changing pattern, but in the most minimal way. In order to for the final result to be usable and readable, it is necessary for the owner to know clockwise direction. Of course, this should go without saying. Even the word "clockwise" refers to watches, so what makes this design special is that the graphical design of the watch face is tied to a watch without any alternative – It wouldn't work in a world where some watches go clockwise and some counter-clockwise. The design is tied to the product in the most intimate way.
Design Challenge
In order for being able to embed the inner disc into to outer one, it was necessary to use brass discs. This way, the bigger disc can be bent, and the smaller disc be placed inside this deepening. Compared to plastic, metallic discs come with the disadvantage of being heavier, which can be a problem for the torque and the fixation on the stem. We tackled the torque issue by removing non-visible material from the underlying disc. The fixation issue, we tried to resolve by using another miniature disc that is being applied from the top. With such a small clearance of a wrist watch, tiny misalignments can make a visual difference, that's why quality control is even more important with a construction like this. The first version of this model was finished in 2016, but after some technical complications, we had to re-release it in 2020.
Project Duration
The project started in 2016 in Germany & Hong Kong. It took about a year until we could finalise the product. However, due to technical complications we re-released a revised version in 2020.
Operation Flow
Time can be set by pulling out and turning the crown. Time is indicated by two discs, the outer one shows hour, the inner one minutes. To keep the visual appearance minimal, there are no markers. When setting the time, the light semi-circle tip have to be moved into the correct position in relation to the watch orientation. Since the semi-circles have two side, the correct one is the one moving towards clockwise direction.
Research
ZIIIRO is all about unique ways of telling the time. We are aware that the purpose of a traditional wrist watch has evolved from time teller into a status symbol or accessory for expressing one's personality and fashion style. In order to figure out the fashion part, we exhibited at the Berlin fashion week 4 times, where we could get feedback from all over the world. After additional market research by making polls and looking at our customer base, we discovered that a large portion of our fans is affiliated to the creative industry. Since being creative is our credo, it shows that we are doing something right.
Inspiration
The goal of this project was to develop a flat graphical way of displaying time, while the whole watch face serves as a constantly changing canvas without making compromises to readability. By using these flat coloured semi-circles on solid metal discs, we touched the limits of graphical minimalism. Since it became redundant for a watch to only tell time, the brand's mission is to design quality pieces, that emphasise on the fun part of watches.
Image Credits
Image #1,2,4,5: Robert Dabi Image #3: Xcountry Inc. Japan
Project Overview
Lunar Watch has been a Golden winner in the Jewelry Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Golden Recognition
Dabi Robert was recognized with the coveted Golden A' Design Award in 2021, a testament to excellence of their work Lunar Watch.
Dabi Robert Press Releases
Access a rich repository of press releases on Dabi Robert, offered to press and media professionals for unrestricted use in their stories. 3 press releases are now available for immediate access by journalists.
Lunar: A Unique and Fun Way to Tell Time
Introducing Lunar: A Graphical and Minimalist Wrist Watch by Dabi Robert
Dabi Robert Newsroom
Explore Dabi Robert Newsroom to uncover award-winning design projects and more.
