Tangible Smell for Asya Demidova
While studying the isomers, which are compounds that have identical composition but different structures, there was found a phenomenon about pairs with the same formula having two different smells. Only change in the position of the atoms structure makes them generate different smells. The project is about converting smell into a physical form and constructing visual interpretation. The initial interest was to reveal the invisible and make it visible and even tangible with two different approaches.
Download Press Kit № 122342
Download Press Kit № 122342 Tangible Smell for Asya Demidova by Asya Demidova to access high-res images, essential texts, translations, and exclusive interviews—all in one.
Available Now for Your Next Story
At design|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.
Please Note:
Let’s Collaborate: Your stories matter. design|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.
Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.
Download 1800 Pixels JPEG Image.
Download 1800 Pixels JPEG Image.
Download 1800 Pixels JPEG Image.
Download 1800 Pixels JPEG Image.
Download 1800 Pixels JPEG Image.
Download 1800 Pixels JPEG Image.
Access press releases crafted for Same But Different in these languages: English.
Leverage our ready-to-publish articles on Same But Different, offered in a range of languages: Korean, Indonesian, English, German, Japanese, Russian, Chinese (Mandarin), Italian, Spanish, French, Portuguese, Dutch, Hindi, Turkish and Arabic (Standard).
The project is about converting smell into a physical form and constructing visual interpretation in two different approaches. For the first approach, to provide a tangible experience of the smell, forms were created. Each shape contains two relevant smells. Molecular representation of the smells has to be placed together to create a form. Smells were contrasted in their juxtaposition to each other using still-life layouts based on these smells' chemical arrangements for the second approach.
smell, chemistry, 3dprint, sculpture, art, tangible, juxtaposition, 3d, holographic
The forms were 3D printed and coated with several holographic paint layers applied by an industrial airbrush. Shape and a colour give a hint about the duality of the smell preserved in one form.
The project's greatest challenge was to stay on the scientific side and translate real phenomena into the experience for the ordinary person.
The project started in January 2017 in Moscow and finished after five months. It was exhibited in the "Reveal" show in June 2017.
People can smell and grab the sculptures to experience them from different angles.
There are thousands of chemical substances. The exploration is about unique pairs which have the same formula but have two different smells. Only a small variation in the arrangement of their atoms makes them different. This rare and unique phenomenon was found and confirmed with experts (perfumers and chemists) through the research.
The complexity of the human senses is impressive. If you are interested in the topic, it will bring you to the research in the chemistry behind them, in this project specifically to smells.
Same But Different Tangible Smell has been a Iron winner in the Fine Arts and Art Installation Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
For design images and photos please credit Asya Demidova.
Asya Demidova was recognized with the coveted Iron A' Design Award in 2021, a testament to excellence of their work Same But Different Tangible Smell.
Media members, dive into our press releases on Asya Demidova's work, ready for you to use and enhance your journalistic content. Journalists can access 1 press releases immediately, ready for your use.
Asya Demidova's "Same But Different" project explores the conversion of smell into physical forms, offering a unique sensory experience through art and technology.
Step into Asya Demidova Newsroom for a showcase of exemplary design and recognized projects.
Sculpture Installation for Jaco Roeloffs
Public Art for Chang yih hi-tech industrial park
Grazing Guide for Rothco, part of Accenture Interactive
Public Sculpture for Altarea
Installation for Ryumei Fujiki and Yukiko Sato
Art Installation for Aranya International Cultural development Co.,Ltd.
kinetic installation for Whyixd
Christmas Decoration for Impactplan art productions
View Platform for One Take Architects
Art Installation for Aditi Anuj
Public Art for Guangdong Victor Aluminum Co., Ltd
Installation Art for Roso
Establishing your own newsroom is a strategic move to effectively communicate your designs to a targeted audience of journalists and media editors. This direct channel enhances your visibility, significantly increasing your chances of being published and featured across a wide range of media platforms, from magazines and newspapers to journals and online media. Take the first step towards amplifying your reach and influence in the design community.
Quick sign-up. Instant access. Elevate your reporting now.
Submit your design and seize the opportunity to be featured across a global stage. Gain exposure by connecting your work with our extensive network of journalists and leading media outlets. Start your journey to worldwide recognition today.
Join our community of leading journalists and gain immediate access to premium content, in-depth design insights, and exclusive interviews.
Create Your Journalist Account