Rx1
IOT Controller for Crea Inc Design Ltd.
Aesthetics set Rx1 apart from other products in its category, but are appropriate for the context; it is a device normally hidden in an electronic closet and only seen when servicing. It embodies brand building design features that will be reused for other products (infographics, vents and rounded form). Graphics clearly indicate what plug has issues for improved usability, and they save cost by allowing led groups. Cost is also saved by capturing led Pcb close to surface, eliminating light pipes. Internal atrium and vent cooling strategy is optimized for efficient convection when wall mounted
Download Press Kit № 123134
Download Press Kit № 123134 IOT Controller for Crea Inc Design Ltd. by Travis Baldwin to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Rx1 by Travis Baldwin
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IOT Controller by Travis Baldwin
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Travis Baldwin Rx1
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Travis Baldwin IOT Controller
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Crea Inc Design Ltd Brand Logo
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Rx1 IOT Controller Press Releases
For Rx1, we offer press releases in multiple languages, including: English.
Rx1 IOT Controller Media Articles
Our articles on Rx1, prepared for immediate use, are offered in several languages, including Hindi, Italian, French, Dutch, Turkish, Arabic (Standard), Portuguese, Indonesian, Korean, Japanese, Russian, Chinese (Mandarin), Spanish, English and German.
Unique Properties
Aesthetics set Rx1 apart from other products in its category, but are appropriate for the context. Embodies brand building design features that can be reused for other products (info/brand face, vents, & rounded form). Atrium cooling strategy is optimized for cooling the processor in wall mounted orientation. Innovative led mount strategy eliminates light pipes. Graphics allowing clusters of remote led. Ease of use via graphics indicating what circuit has issues and easy din mount install.
Tags
Security, Controller, DIN, IOT, Badge Access, Door Locks, Access Control
Production Technology
The product is made up of custom built electronics and plastics, as well as off the shelf parts. The electronics schematic was started when ID started, consisting of a Raspberry Pi compute pcb and an I-O pcb. As we developed device architecture concepts and each was evaluated for easy of use, aesthetics, and performance. When a form was chosen, the design was developed from the outside-in, ie. We started with best form in respect to setup, mounting, servicing, and information architecture. The pcb layout architecture was driven by this, and is an example of design led engineering.
Design Challenge
The hardest part was to create appropriate design for the context. DIN rail spaces in electronics closets are not visible and hide unsightly devices. Design styling that is dramatic or overdesigned would waste the mfg costs as it would not be seen and may turn customers away from company products. Perceived value of the product would be directly influenced by the design styling. It should appear a high quality performance product, based on solid engineering and not flash. Design challenges were cooling, access to DIN mounts, and fitting text on the top surface.
Project Duration
The project was started in November 2020, in both Bristol, UK and Santa Ana, California. The project was finished in March 2021, is in manufacturing now, and will be released in Spring 2021.
Operation Flow
Rx1 is a security controller linking access readers and locks, and making decisions on allowing access. The device is mounted in an electronics closet, only opened if there is an issue. During install, Rx1 is attached to a Din rail, among other devices. Inputs and outputs are wired using phoenix plugs (multiple wires fixed with screws, then plugged in). Printed text indicates what wire goes to which plug pin. During diagnostic, LEDs indicate which plug has a fault. To remove, the DIN mount is disengaged from the wall with either a flat head screwdriver or via depressing a spring release.
Research
Primary and secondary research were employed for the Rx1 design. Two research objective were to create a good user experience build an appropriate design language for the category. Usability research came from the client, installers, and forums. Valuable info such as the reliance on flat head screwdriver installation and importance of diagnostic led. For styling, date came from competitive audits, style reference, and company brand. Learnings were that the vent area could be a brand feature, and the distinctive red color is important to represent.
Inspiration
Inspiration was tasteful design that stands out from competition, but is not overdesigned nor compromises ease of use - Rx1 is a highly functional product and lives in device closets among other utilitarian products. Brief was to not "design a box" but have appropriate style for context. Also to build brand design language including prominently displayed brand graphics such as red circle motif. Inspiring products were consumer routers and external hard drives, particularly with vents.
Image Credits
Image #1 : Industrial Designer Travis Baldwin, Overhead, 2021 Image #2 : Industrial Designer Travis Baldwin, See Through, 2021 Image #3 : Industrial Designer Travis Baldwin, In Context, 2021 Image #4 : Industrial Designer Travis Baldwin, Details, 2021 Image #5 : Industrial Designer Travis Baldwin, Exploded, 2021
Project Overview
Rx1 IOT Controller has been a Iron winner in the Information Technologies Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Iron Recognition
Travis Baldwin was recognized with the coveted Iron A' Design Award in 2021, a testament to excellence of their work Rx1 IOT Controller.
Travis Baldwin Press Releases
Access a rich repository of press releases on Travis Baldwin, offered to press and media professionals for unrestricted use in their stories. For immediate journalistic use: 8 press releases are available right now.
Introducing Rx1: The Innovative IOT Controller by Travis Baldwin
Travis Baldwin unveils Rx1, a highly functional IOT Controller, designed to stand out from the competition with its tasteful aesthetics and innovative features, set to release in Spring 2021.
Travis Baldwin Newsroom
Discover outstanding design and award-winning initiatives in the Travis Baldwin Newsroom.
