Fantasy Factory
Retail Store for Nayuki
The fantasy factory with on-site baking as the core selling point, integrates tea, retail, IP gifts, and bar sectors to create a multi-functional factory store. The design concept FTY was extracted from Factory. F stands for Fair. For large flow of people and rich product categories, the space was planed in the way of a market. T stands for Time. The color of the shop is extracted from the color changes of the sky, implying time changes of a day. Y refers to You (customers). The different You in the mirror is extended to the multi-dimensional interactive device.
Download Press Kit № 127744
Download Press Kit № 127744 Retail Store for Nayuki by SIG Design to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Fantasy Factory by SIG Design
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Retail Store by SIG Design
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SIG Design Fantasy Factory
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SIG Design Retail Store
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NayukiBrand Logo
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Fantasy Factory Retail Store Press Releases
Explore press materials for Fantasy Factory, available in languages such as English.
Fantasy Factory Retail Store Translations
Bringing Fantasy Factory closer to you with translations in multiple languages: Retail Store EN, Winkel AF, Dyqani Me Pakicë SQ, የችርቻሮ መደብር AM, متجر البيع بالتجزئة AR, Մանրածախ Խանութը HY, Pərakəndə Mağaza AZ, Txikizkako Denda EU, Рознічны Магазін BE, খুচরা দোকান BN, Maloprodaja BS, Магазинът За Търговия На Дребно BG, လက်လီစတိုး MY, Botiga Minorista CA, Retail Tindahan CEB, Sitolo Yogulitsa NY, 零售店 ZY, 零售店 ZH, A Tenda Di Vendita CO, Trgovina Na Malo HR, Maloobchod CS, Detailbutik DA, Winkel NL, Butiko EO, Jaekauplus ET, Vähittäiskaupan FI, Magasin De Détail FR, ’ Ann Am Bùth Mion-Reic GD, Tenda De Venda Polo Miúdo GL, საცალო მაღაზია KA, Einzelhandelsgeschäft DE, Το Κατάστημα Λιανικής EL, રિટેલ સ્ટોર GU, Magazen An Detay HT, Kantin Sayar Da Kayayyaki HA, Hale Kūʻai Hale Kūʻai HAW, חנות קמעונאית HE, खुदरा स्टोर HI, Khw Muag Khoom HMN, Kiskereskedelmi Üzlet HU, Smásöluverslun IS, Ụlọ Ahịa Na-Ere Ahịa IG, Toko Ritel ID, Siopa Miondíola GA, Il Negozio Al Dettaglio IT, 小売店は JA, Toko Eceran JV, ಚಿಲ್ಲರೆ ಅಂಗಡಿಯು KN, Бөлшек Сауда Дүкені KK, ហាងលក់រាយ KM, Iduka RW, 소매점은 KO, Firotgeha Firotanê KU, Чекене Дүкөнү KY, ຮ້ານຂາຍຍ່ອຍ LO, Tabernae LA, Mazumtirdzniecības Veikals LV, Mažmeninė Parduotuvė LT, Retail Buttek LB, Продавница На Мало MK, Fivarotana Antsinjarany MG, Kedai Runcit MS, റീട്ടെയിൽ സ്റ്റോർ ML, Ħanut Bl-Imnut MT, Toa Hokohoko MI, किरकोळ स्टोअर MR, Жижиглэнгийн Дэлгүүр MN, खुद्रा स्टोर NE, Butikk NO, ଖୁଚୁରା ଷ୍ଟୋର୍ OR, پرچون پلورنځی PS, فروشگاه خرده فروشی FA, Sklep Detaliczny PL, Loja De Varejo PT, ਪ੍ਰਚੂਨ ਸਟੋਰ PA, Magazinul Cu Amănuntul RO, Розничный Магазин RU, Faleoloa Fa'atauoloa SM, Малопродаја SR, Retail Store SN, پرچون اسٽور SD, සිල්ලර වෙළඳසැල SI, Maloobchod SK, Trgovina Na Drobno SL, Dukaanka Tafaariiqdu SO, Lebenkele La Mabenkele ST, La Tienda Minorista ES, Toko Ritel SU, Duka La Rejareja SW, Butik SV, Ang Retail Store TL, Мағозаи Чакана TG, சில்லறை கடை TA, Ваклап Сату Кибете TT, రిటైల్ స్టోర్ TE, ร้านค้าปลีก TH, Perakende Mağazası TR, Bölek Satuw Dükany TK, Роздрібна Торгівля UK, ریٹیل اسٹور UR, پارچە سېتىش دۇكىنى UG, Chakana Savdo Do'koni UZ, Cửa Hàng Bán Lẻ VI, Siop Adwerthu CY, Retail Winkel FY, לאַכאָדימ קראָם YI, Ivenkile Yokuthengisa XH, Soobu Itaja YO, Isitolo Sokudayisa ZU.
Fantasy Factory Retail Store Media Articles
Access our collection of Fantasy Factory articles, ready for use and offered in languages: Dutch, Japanese, Spanish, Portuguese, German, Indonesian, Hindi, Turkish, Arabic (Standard), Italian, French, Korean, Russian, Chinese (Mandarin) and English.
Unique Properties
The fantasy factory of Nayuki is located in Shenzhen, With on-site baking as the core selling point, it integrates tea, retail, IP gifts, and bar sectors to create a multi-functional factory store that provides baking, leisure, tasting, and experience.
Tags
multifunctional space, factory store, retail, fair, baking
Production Technology
Many market research was carried out about target market and similar retail stores.
Design Challenge
a.The manufacture and installation of the Bar ceiling. b.How to integrate different functional areas (baking, tea, bar, retail, gift area) in the design and show them in the full-time business model.
Project Duration
The project started in May 2019 in Shenzhen and finished in November 2019 in Shenzhen.
Research
Type of Research: Market research Research Objectives: different types of factory store, retail store Methodology: desktop survey , site visit Insights: since there are many traits of the brand, we choose 4 traits: rich product categories, big area, full time period, large flow of people to present.
Inspiration
The idea FTY was extracted from factory. F stands for Fair. For large flow of people and rich product categories, the space was planned in the way of a market.T stands for Time. Inspired by the SKY series of photography by ERIC CAHAN, the color is extracted from the color changes of the sky, implying time changes of a day. Y refers to You (customers). To emphasize the relationship between customers and Nayuki Space. Different You in the mirror is extended to the multi-dimensional interactive device.
Image Credits
Image#1-Image#5 photographer: Nayuki, 2019
Project Overview
Fantasy Factory Retail Store has been a Golden winner in the Interior Space and Exhibition Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Golden Recognition
SIG Design was recognized with the coveted Golden A' Design Award in 2022, a testament to excellence of their work Fantasy Factory Retail Store.
SIG Design Press Releases
Attention press members and journalists: We offer a collection of press releases on SIG Design and their notable work, available for your unrestricted use. Press members can now immediately access 5 press releases.
Fantasy Factory: A Multifunctional Retail Store Designed by SIG Design
SIG Design unveils the innovative Fantasy Factory, a retail store project located in Shenzhen, China, completed in November 2019.
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