Fly

Armchair for Móveis James

Fly was designed for indoor areas. It is a modern product that adds contemporaneity and the warmth of wood and leather to any space and room. More than a decoration object, the Fly is comfortable to sit and relax. The development of this armchair was a challenge in several ways. The product is focused on deconstructing ordinary compositions to create a final product with disconnected elements that yet deliver harmonic and continuous lines. Pepe Lima explored the layer play in its concept where the armchair seems to wear wood armor.

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Fly by Pepê Lima

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Armchair by Pepê Lima

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Pepê Lima Fly

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Pepê Lima Armchair

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Pepê Lima Designer Portrait Photo

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Móveis JamesBrand Logo

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Pepê Lima Interview

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Fly Armchair Press Releases

Discover our press releases for Fly available in the following languages: English.

Fly Armchair Media Articles

Explore our ready-to-use articles on Fly, available in multiple languages: Turkish, Arabic (Standard), Korean, Indonesian, Japanese, Russian, Chinese (Mandarin), Spanish, English, Italian, Dutch, Hindi, German, French and Portuguese, for your feature stories.

Unique Properties

The Fly armchair's greatest differentials are its illusorily disconnected parts, which are presented as something "exploded" and which awaken the spectator's reflection: "how can everything be in its proper place without the aid of wooden crosspiece, screws and supports?" The layers play and the paradoxical perception of a product with totally separate elements, but resulting in a harmonious whole, is also one of the attributes that makes Fly different from other products in the same category.

Tags

Furniture, modern, plywood, wood, armchair, exploded, deconstructivism, disconnection, confort

Production Technology

Due to the absence of crosspieces and other fixation points, the armchair has an elaborate solid wooden structure inside that at the same time accommodates the seat and backrest, it serves as the main structure for the armchair. Such structure is covered with foam and fabric where the other parts and feet are screwed in a hidden and strategic way. After that, the two pointed "under armrests" are attached to the armchair, which besides being aesthetic, play an important function in the structuring and solidity of the armchair feet and arms.

Design Challenge

The main challenge in the Fly Armchair, was to develop methods to assemble all the parts of the product as invisibly and sturdy as possible.

Project Duration

The project started in September 2020 in São Bento do Sul / Brazil and finished in March 2021.

Operation Flow

Due to the choice of materials, the armchair is a product totally designed for indoor environments and is not suitable for wet and outdoor environments. Extremely humid environments or direct contact with water can damage and warp the plywood. Direct sunlight should be avoided so as not to fade the plywood and fabric. In the case of synthetic leather, overheating can reduce its life cycle.

Inspiration

Contrary to most creations Fly was not born through a source of material inspiration; it is the result of studies of deconstructivist compositions with the objective of creating a product with disconnected elements but that paradoxically could result in a harmonious object. The focus was to use the "organized-chaos" with a concordance of the radii between the edges that soften the discontinuity and convey the impression of something exploded while fitting together with precision and coherence.

Project Overview

Fly Armchair has been a Golden winner in the Furniture Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

Image Credits

For design images and photos please credit Pepê Lima.

Golden Recognition

Pepê Lima was recognized with the coveted Golden A' Design Award in 2022, a testament to excellence of their work Fly Armchair.

Pepê Lima Press Releases

Numerous press releases on Pepê Lima and their achievements are at your disposal, inviting press members to use them freely in their coverage. Press members can now immediately access 2 press releases.

Fly Armchair: A Modern Deconstructivist Masterpiece by Pepê Lima

Introducing the Fly Armchair, a modern deconstructivist marvel designed by Pepê Lima, awarded the Golden A' Design Award in 2022.

Pepê Lima Newsroom

Dive into Pepê Lima Newsroom to explore celebrated designs and projects.