Hospitality
Flowing Cloud Township Villa

Hospitality for More Design Office

Flowing Cloud Township Villa is located in Qinglongwu, a centennial village in Tonglu County, Hangzhou, which is composed of 4 ancestral houses of different ages and 2 new buildings. MDO will create a new rural retreat that celebrates local culture and tradition through the sensitive renovation of the old structures, using local techniques, materials, and craftsmen. Here people can have a closer connection to nature, be able to relax and unwind, free from the distractions of modern life. To see local tradition, to taste local foods.

More Design Office 2023 Agency Silver Press Kit № 142688

Download Press Kit № 142688

Download Press Kit № 142688 Hospitality for More Design Office by More Design Office to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Flowing Cloud Township Villa by More Design Office
Flowing Cloud Township Villa by More Design Office

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Hospitality by More Design Office
Hospitality by More Design Office

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More Design Office Flowing Cloud Township Villa
More Design Office Flowing Cloud Township Villa

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. Press accreditation unlocks high-res images without watermarks. Need something now? Download a low-res image instantly. Acknowledgements for photographs are in the Image Credits Section.

More Design Office Hospitality
More Design Office Hospitality

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. Press accreditation unlocks high-res images without watermarks. Need something now? Download a low-res image instantly. Acknowledgements for photographs are in the Image Credits Section.

More Design Office Design Team Photo
More Design Office Design Team Photo

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. Please check the Image Credits Section for photo acknowledgements.

More Design OfficeBrand Logo
More Design OfficeBrand Logo

Download 1800 Pixels JPEG Image.

Leverage the high resolution of this 1800-pixel image for detailed, vibrant prints. At 300 DPI, it's ideal for up to 6 inches; at 150 DPI, it scales beautifully to 12 inches. Press accreditation unlocks high-res images without watermarks. Need something now? Download a low-res image instantly. For attribution details, see the Image Credits Section.

More Design Office Corporate Logo
More Design Office Corporate Logo

Download 1800 Pixels JPEG Image.

This 1800-pixel image adapts to your print needs: sharp and detailed at 6 inches with 300 DPI, it transitions smoothly to 12 inches at 150 DPI, preserving visual quality. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. Details on photo contributions are located in the Image Credits Section.

Design Newswire
Flowing Cloud Township Villa Hospitality Press Releases

Press releases for Flowing Cloud Township Villa are now accessible in these languages: English.


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Flowing Cloud Township Villa Hospitality Translations

Delighted to offer translations for Flowing Cloud Township Villa projects in a variety of languages: Hospitality EN, Gasvryheid AF, Mikpritja SQ, እንግዳ ተቀባይነት AM, الضيافة AR, Հյուրընկալությունը HY, Qonaqpərvərlik AZ, Ostalaritza EU, Гасціннасць BE, আতিথেয়তা BN, Ugostiteljstvo BS, Гостоприемството BG, ဧည့်ဝတ်ပြုခြင်း MY, L'hospitalitat CA, Ang Pagkamaabiabihon CEB, Kuchereza Alendo NY, 熱情好客 ZY, 热情好客 ZH, L'ospitalità CO, Ugostiteljstvo HR, Pohostinnost CS, Gæstfrihed DA, Gastvrijheid NL, Gastamo EO, Külalislahkus ET, Vieraanvaraisuus FI, L'hospitalité FR, ' Ann An Aoigheachd GD, A Hostalería GL, სტუმართმოყვარეობა KA, Gastfreundschaft DE, Η Φιλοξενία EL, આતિથ્ય GU, Ospitalite HT, Baƙi HA, ʻo Ka Hoʻokipa HAW, אירוח HE, आतिथ्य HI, Kev Tos Txais Qhua HMN, A Vendéglátás HU, Gestrisni IS, Ile Ọbịa IG, Perhotelan ID, Fáilteachais GA, L'ospitalità IT, ホスピタリティは JA, Keramahan JV, ಆತಿಥ್ಯವು KN, Қонақжайлылық KK, បដិសណ្ឋារកិច្ច KM, Kwakira Abashyitsi RW, 환대는 KO, Mêvanperwerî KU, Меймандостук KY, ການຕ້ອນຮັບ LO, Hospitium LA, Viesmīlība LV, Svetingumas LT, Gaaschtfrëndlechkeet LB, Гостопримството MK, Fandraisana Vahiny MG, Hospitaliti MS, ഹോസ്പിറ്റാലിറ്റി ML, L-Ospitalità MT, Ko Te Manaaki MI, आदरातिथ्य MR, Зочломтгой Байдал MN, आतिथ्य NE, Gjestfrihet NO, ଆତିଥ୍ୟ OR, میلمه پالنه PS, مهمان نوازی FA, Gościnność PL, Hospitalidade PT, ਪਰਾਹੁਣਚਾਰੀ PA, Ospitalitatea RO, Гостеприимство RU, Talimalo SM, Гостопримство SR, Kugamuchira Vaeni SN, مهمان نوازي SD, ආගන්තුක සත්කාරය SI, Pohostinnosť SK, Gostoljubnost SL, Martigelinta SO, Ho Amohela Baeti ST, La Hospitalidad ES, Silaturahmi SU, Ukarimu SW, Gästfrihet SV, Ang Mabuting Pakikitungo TL, Меҳмоннавозӣ TG, விருந்தோம்பல் TA, Кунакчыллык TT, హాస్పిటాలిటీ TE, การต้อนรับ TH, Misafirperverlik TR, Myhmansöýerlik TK, Гостинність UK, مہمان نوازی UR, مېھماندارچىلىق UG, Mehmondo'stlik UZ, Khách Sạn VI, Bensaernïaeth CY, Gastfrijheid FY, Ububele XH, האָספּיטאַליטי YI, Alejò YO, Ukungenisa Izihambi ZU.


Press Kit
Flowing Cloud Township Villa Hospitality Media Articles

Our Flowing Cloud Township Villa articles are prepped and available in these languages: Chinese (Mandarin), English, Spanish, Korean, Japanese, Russian, French, Turkish, Arabic (Standard), Hindi, Italian, Indonesian, Dutch, Portuguese and German, ready for your use.


Unique Properties

Flowing Cloud Township Villa is located in Qinglongwu,a centennial village in Tonglu County,Hangzhou,which is composed of 4 ancestral houses of different ages and 2 new buildings. MDO will created a new rural retreat which celebrates local culture and tradition through the sensitive renovation of the old structures, using local techniques, materials and craftsmen.

Tags

Rural Regen,Modern,Architectural Design,Sypmathetic renovation,Local craftsmen, Local technique, Interior,Commercial, Simple, Natural,Art

Production Technology

Main structure:Rammed earth, Reinforced concrete Materials:Reclaimed timber, reclaimed roof tiles,rammed earth, glass and steel

Design Challenge

The design process concerned how to maintain this patina of history, whilst carefully updating the buildings to be fit more modern use. MDO call this approach ‘sensitive renovation’, where we respect the existing structure but can still be brave in balancing the old and the new. In nature, architecture is a foreign object which is inserted in a natural environment. So there are two possible ways to develop, one is to make the architecture integrate into its new environment, with materials, with its form, so that it blends with nature. An alternative is to treat it as ‘a visitor’, a foreign object which is deliberately in contrast with its surroundings.

Project Duration

The project started in Qinglongwu,Tonglu County,Hangzhou in June 2017 and finished in June 2021.

Operation Flow

The dilapidated roofs were restored and lifted to create more usually ceiling heights. A clerestory window was formed around the edge, allowing diffused light to penetrate the depths of the space, and guests can see the bamboo forest from any angle in the room. The existing gloomy interiors were brightened by adding New metal frame windows into the walls following the haphazard patten of the existing timber windows. The design carefully considered the location of the new windows so the outside landscape is framed like paintings for the guests to enjoy from inside. Two new buildings were created on the foundations of a collapsed structure and establish a new dialogue with the countryside and nature. The surface of the new buildings are rough concrete. The concrete is allowed to weather, so that overtime they will be integrated into the landscape blurring the boundary between architecture and nature. The rough facade contrasts with the crisp windows which frame the softer, warmer interiors.

Research

The architecture and space of Flowing Cloud Township Villa are technical products of local crafts and culture. Tonglu offers the visitor a unique experience different from a traditional luxury hotel. Here we can have a closer connection to nature, to be able to relax and unwind, free from the distractions of modern life. To see local tradition, to taste local foods. It’s about sharing the local tradition and passing them on to the next generation. MDO think that if in the future the homestay changes and becomes a village again, then we have helped modernize the village, but in a sympathetic way which respects the old. MDO hope that this type of sympathetic renovation can be a model for other villages.

Inspiration

MDO want visitors will be able to experience an environment in touch with the nature, a chance to disconnect from their busy urban lives. The retreat will offer new employment opportunities for local people, allowing them to share their rich cultural heritage. The existing structures of rammed earth walls, historical windows and doors are all retained and refurbished. New elements are treated as modern insertions allowing guests to clearly read the relationship between the old and the new.

Image Credits

All materials on the site belong to More Design Office Co.,Ltd

Project Overview

Flowing Cloud Township Villa Hospitality has been a Silver winner in the Architecture, Building and Structure Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

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Silver Recognition

More Design Office was recognized with the coveted Silver A' Design Award in 2023, a testament to excellence of their work Flowing Cloud Township Villa Hospitality.

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More Design Office Press Releases

Attention press members and journalists: We offer a collection of press releases on More Design Office and their notable work, available for your unrestricted use. Press members can now immediately access 4 press releases.


Introducing the Flowing Cloud Township Villa by More Design Office

More Design Office unveils the Flowing Cloud Township Villa, a rural retreat celebrating local culture and tradition through sensitive renovation


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