Morcube
Toy for Yino Studio
Like a blank canvas for creativity and imagination, Morcube offers infinite ways to craft and build practical structures that people can put to use in the real world. There is no limit to what can be made with Morcube, and that’s what makes it fun. It stimulates creative thinking, enhances problem-solving skills, and even tests your engineering capabilities. Every cube is crafted from all-natural timber and uses an age-old mortise and tenon joinery to connect the puzzle pieces together. Masterfully-crafted Morcube is an engaging puzzle game for everyone that lasts for generations.
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Download Press Kit № 144663 Toy for Yino Studio by Ying Cui to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Morcube by Ying Cui
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Toy by Ying Cui
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Ying Cui Morcube
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Ying Cui Toy
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Ying Cui Designer Portrait Photo
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Morcube Toy Press Releases
Discover our press releases for Morcube available in the following languages: English.
Morcube Toy Media Articles
Ready for your features: articles on Morcube in various languages, including Indonesian, Italian, Dutch, German, French, Portuguese, Korean, Hindi, Japanese, Russian, Spanish, Chinese (Mandarin), Turkish, Arabic (Standard) and English.
Unique Properties
Morcube is a versatile toy that allows users the opportunity of exploring their creativity with challenges on every level. It is like a blank canvas with infinite possibilities. With the special locking mechanism, it also provides an intellectual challenge for puzzle lovers. Morcube is 100% made of wood with natural finish. The smooth feel of these precision-cut pieces make it a joy to play with. Moreover, the high quality of maple wood and craftsmanship ensure that it lasts for years.
Tags
Toy, Wooden Toy, Toy Block, Brain Teaser, Modular Toy, Mortise and Tenon, 3D Toy, Architectual Toy, Creative Tool
Production Technology
Each cube consists of 5 wooden parts that are fixed together with traditional mortise and tenon without applying glue. The slots in the tenon retain certain elasticity, ensuring the cubes perform well for both structural requirements and user experience. A 45-degree bevel on each side of the tenon guarantees smooth sliding movement. The components of each cube are precisely manufactured by customized machines with a final touch by hand. The cube is the work where craftsmanship meets engineering.
Design Challenge
As we know wood is very challenging to be processed with high precision, and it is a live material that changes everyday with humidity. In spite of that, we insist on using wood as the material to create a toy that can be passed from generation to generation due to its natural feeling and for the purpose of being sustainable for people and environment. After many testing and structural adjustments, our product finally achieved the effect that we expect it to be.
Project Duration
The project started in Augest 2021 in Shanghai and now we are still looking for manufacturers and e-commerce platforms to sell our products.
Operation Flow
Each morcube is connected by dovetail mortise and tenon. To connect, align a tenon with a mortise and slide in; to disassemble, you can either slide it out or simply pull them apart. The tenons are designed with specific level of friction and elasticity that they wouldn’t break when being twitched out. It even creates satisfying sound and interaction that people can’t stop playing it. Thanks to the sliding system, it allows more design figurations to build while appreciating traditional craft.
Inspiration
It is always been my passion to create interactive tools that nurture creativity, emotions and sense of sustainability. Morcube, unlike ordinary wooden stacking blocks, has joinery structure inspired by traditional mortise and tenon in wood crafts that makes many more shapes, structures and functions possible. Regarding to the material, I believe that wood is safe and friendly to people, and its appearance will never be out of date whether for children or adults.
Project Overview
Morcube Toy has been a Iron winner in the Toys, Games and Hobby Products Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Image Credits
For design images and photos please credit Ying Cui.
Iron Recognition
Ying Cui was recognized with the coveted Iron A' Design Award in 2023, a testament to excellence of their work Morcube Toy.
Ying Cui Press Releases
Access a rich repository of press releases on Ying Cui, offered to press and media professionals for unrestricted use in their stories. 1 press releases are now available for immediate access by journalists.
Morcube: A Versatile Wooden Toy for Creative Minds
Ying Cui Unveils Morcube, a Unique Wooden Toy Designed to Inspire Creativity and Problem-Solving Skills
Ying Cui Newsroom
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