Bixdo W60 Star by Chengshen Tan innovative multifunctional toothbrush

Bixdo W60 Star

Multifunctional Toothbrush for Chengshen Tan

The Bixdo W60 electric toothbrush is designed to provide users with teeth whitening benefits during use. The bristles incorporate a novel optical fiber material, featuring a tiny optical fiber core at the center of the light-conducting bristles with a diameter of either 8 micrometers or 50 micrometers. The addition of gum-protective bristles not only contributes to teeth whitening but also ensures thoughtful protection for the gums.

Chengshen Tan 2024 Professional Iron Press Kit № 155501

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Download Press Kit № 155501 Multifunctional Toothbrush for Chengshen Tan by Chengshen Tan to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Bixdo W60 Star by Chengshen Tan

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Multifunctional Toothbrush by Chengshen Tan

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Chengshen Tan Bixdo W60 Star

Download 1800 Pixels JPEG Image.

Leverage the high resolution of this 1800-pixel image for detailed, vibrant prints. At 300 DPI, it's ideal for up to 6 inches; at 150 DPI, it scales beautifully to 12 inches. Unlock high-res, watermark-free images with press accreditation, or instantly download a low-res version today. For photo credit information, refer to the Image Credits Section.

Chengshen Tan Multifunctional Toothbrush

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. Unlock high-res, watermark-free images with press accreditation, or instantly download a low-res version today. Details on photo contributions are located in the Image Credits Section.

Unique Properties

The bristles incorporate a novel optical fiber material, featuring a tiny optical fiber core at the center of the light-conducting bristles with a diameter of either 8 micrometers or 50 micrometers. The core has an exceptionally high refractive index, and due to the outer layer having a significantly lower refractive index than the core, it effectively seals light within the core. This ensures that light can only propagate along the optical fiber, achieving outstanding light-conducting performance. The addition of gum-protective bristles not only contributes to teeth whitening but also ensures thoughtful protection for the gums.

Production Technology

The original intention of the Bixdo W60 electric toothbrush is to provide users with teeth whitening benefits during use. Therefore, in the design of the bristles, we utilized highly light-conductive materials to ensure maximum efficiency in conveying light to the teeth. We conducted various experiments and tests on the arrangement of the bristle clusters to ensure optimal contact with the teeth during the transmission of light. This ultimately guarantees the best curvature and method to ensure both functionality and aesthetics.

Design Challenge

Achieving a balance between functionality and aesthetics is challenging. To ensure exceptional light transmission, a limited color palette was chosen for the bristles. To harmonize the product style with the bristle design, various color tests were conducted with ongoing adjustments. The application of the new optical fiber material requires continuous testing to ensure both environmental sustainability in production and high levels of sustainability in the product itself.

Project Duration

The project commenced in Shanghai in November 2022, concluded its research and development phase in Shanghai by November 2023, and is scheduled for market release in May 2024. It was awarded the German National Design Prize in November 2023.

Operation Flow

In daily use, activating the blue light mode can enhance light guidance performance, achieving a whitening effect of six shades in 14 days through brushing. Additionally, other functions can provide daily teeth brushing and cleaning benefits.

Research

Qualitative testing was employed during the design process to assess the visual responses to light sensitivity and effects among different demographics at the same distance. User research and usage data from diverse groups were utilized to fine-tune the bristle deflection angle, ensuring a user experience that meets their expectations.

Inspiration

The original intention of the Bixdo W60 electric toothbrush is to provide users with teeth whitening benefits during use. Therefore, in the design of the bristles, we utilized highly light-conductive materials to ensure maximum efficiency in conveying light to the teeth. We conducted various experiments and tests on the arrangement of the bristle clusters to ensure optimal contact with the teeth during the transmission of light. This ultimately guarantees the best curvature and method to ensure both functionality and aesthetics.

Project Overview

Bixdo W60 Star Multifunctional Toothbrush has been a Iron winner in the Beauty, Personal Care and Cosmetic Products Design award category in the year 2023 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Image Credits

For design images and photos please credit Chengshen Tan.

Iron Recognition

Chengshen Tan was recognized with the coveted Iron A' Design Award in 2024, a testament to excellence of their work Bixdo W60 Star Multifunctional Toothbrush.

Chengshen Tan Newsroom

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