Heffron
Spirits and Alcohol for The Green Tree Distillery
Rum Heffron was created in 2020 on the occasion of the centenary of the return of Czechoslovak legionaries to their homeland, Czechoslovakia. The legionaries fought in Russia in 1914-1918 against the Russian Bolsheviks. Heffron is the name of one of the ships on which the legionnaires sailed from Vladivostok via Panama back to Europe. Therefore, the rum is of Panamanian origin and its design is inspired by letters sent by legionaries from their travels around the world home. Rum Heffron became one of the flagships of the manufacturer the Green Tree Distillery.
Download Press Kit № 113463
Download Press Kit № 113463 Spirits and Alcohol for The Green Tree Distillery by Martin Zouhar to access high-res images, essential texts, translations, and exclusive interviews—all in one.
Available Now for Your Next Story
At design|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.
Please Note:
- Credit the work's creator and/or photographer.
- Mention design|newsroom as your source.
- Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.
Let’s Collaborate: Your stories matter. design|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.
Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.
Heffron by Martin Zouhar
Download 1800 Pixels JPEG Image.
Spirits and Alcohol by Martin Zouhar
Download 1800 Pixels JPEG Image.
Martin Zouhar Heffron
Download 1800 Pixels JPEG Image.
Martin Zouhar Spirits and Alcohol
Download 1800 Pixels JPEG Image.
Martin Zouhar Designer Portrait Photo
Download 1800 Pixels JPEG Image.
The Green Tree DistilleryBrand Logo
Download 1800 Pixels JPEG Image.
Heffron Spirits and Alcohol Press Releases
Explore press materials for Heffron, available in languages such as English.
Heffron Spirits and Alcohol Media Articles
Our Heffron articles are prepped and available in these languages: Spanish, French, Chinese (Mandarin), Turkish, Arabic (Standard), Dutch, Hindi, Italian, German, Portuguese, Korean, Indonesian, Japanese, Russian and English, ready for your use.
Unique Properties
Rum Heffron was created in honor to the Czechoslovak legions. They fought against the Bolsheviks in Russia in 1914-1918 and made a significant contribution to the establishment of the Czechoslovak Republic after the end of World War I. The rum was launched on the Czech market on the occasion of the centenary of Czechoslowak legionnairs return home after a long journey around the world (from Russia via Panama back to Europe).
Tags
branding, packaging, alcohol, spirit, rum, ron, bottle, czech, history
Production Technology
Transparent glass bottle. Label from textured creamy paper with letter stamp perforation die cut and local glossy varnish. Printed by three Pantone colors.
Design Challenge
The challenge was to interpret the Czechoslovak legions values in an authentic way, engagingly and with dignity on the rum brand.
Project Duration
This project started in July 2018 and was finished in August 2019 in Prague, Czechia.
Operation Flow
It is simple spirit bottle – there's no special function to it. The short legionnaires story on the label might be considered as educative.
Research
I learned more about the historic context of my country and life destinies of soldiers fighting in the First and mainly also in the Second World War.
Inspiration
The long journey home (from Russia, via Panama to Europe) and the letters the legionnaires were sending home, are the inspiration for the concept. The name Heffron is the name of the last ship that carried legionnaires from Russia to Europe.
Image Credits
Photos of the bottles were made in studio Cotashon.
Project Overview
Heffron Spirits and Alcohol has been a Silver winner in the Packaging Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Silver Recognition
Martin Zouhar was recognized with the coveted Silver A' Design Award in 2021, a testament to excellence of their work Heffron Spirits and Alcohol.
Martin Zouhar Press Releases
Journalists and media members can enrich their content with our press releases on Martin Zouhar, available for free use. Immediate access is granted to 1 press releases for all journalists.
Introducing Heffron: A Tribute to Czechoslovak Legionnaires
Rum Heffron: A Tribute to the Czechoslovak Legionnaires
Martin Zouhar Newsroom
Unlock a treasure trove of award-winning designs by accessing Martin Zouhar Newsroom.
