Spiderweb
Key Visual for Morgan Studio
The main idea was to create something that brings all the attention to the product, using less elements as possible and creating some connection with the target public at the same time. The web element also refers to the grip of the shoe and his wild nature, bringing a personification to the product. The mood also transmits technology, present on the shoe essence and a pinch of a mystical language that comes with the spider web element that also represents the shoesole grip.
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Spiderweb by Mateus Morgan
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Key Visual by Mateus Morgan
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Mateus Morgan Spiderweb
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Mateus Morgan Key Visual
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Mateus Morgan Design Team Photo
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Morgan StudioBrand Logo
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Mateus Morgan Corporate Logo
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Mateus Morgan Interview
Media Resource: Tap into our exclusive interview with Mateus Morgan, approx. 407 words, free for article integration. Download your copy now. Access Mateus Morgan Interview Now.
Spiderweb Key Visual Press Releases
Availability alert: Press releases for Spiderweb in languages including English.
Spiderweb Key Visual Translations
We're happy to provide translations of Spiderweb in numerous languages, including: Kľúčový Vizuál SK, Ključni Vizualni Element SL, Muuqaalka Muhiimka Ah SO, Key Visual ST, La Imagen Clave ES, Visual Konci SU, Visual Muhimu SW, Key Visual SV, Ang Key Visual TL, Калиди Визуалӣ TG, முக்கிய காட்சி TA, Төп Визуаль TT, కీ విజువల్ TE, คีย์วิชวล TH, Anahtar Görsel TR, Esasy Wizual TK, Ключовий Візуал UK, کلیدی بصری UR, ئاچقۇچلۇق كۆرۈنۈش UG, Asosiy Vizual UZ, Key Visual VI, Gweledol Allweddol CY, Key Visual FY, Imbonakalo Engundoqo XH, שליסל וויסואַל YI, Wiwo Bọtini YO, Ukhiye Obonakalayo ZU, Key Visual EN, Sleutelvisuele AF, Vizuale Kryesore SQ, ቁልፍ ቪዥዋል AM, الصورة الرئيسية AR, Առանցքային Վիզուալը HY, Əsas Vizual AZ, Funtsezko Ikus-Entzunezko EU, Key Visual BE, কী ভিজ্যুয়াল BN, Ključni Vizual BS, Key Visual BG, Key Visual MY, Key Visual CA, Key Visual CEB, Key Visual NY, 主視覺 ZY, 主视觉 ZH, Key Visual CO, Ključna Vizualna HR, Klíčový Vizuál CS, Key Visual DA, Key Visual NL, Ŝlosila Vidaĵo EO, Võtmevisuaal ET, Avainvisuaali FI, Le Visuel Clé FR, A Th’ Ann Am Prìomh Lèirsinneach GD, Key Visual GL, ძირითადი ვიზუალი KA, Key Visual DE, Το Βασικό Οπτικό EL, કી વિઝ્યુઅલ GU, Kle Vizyèl HT, Maɓalli HA, Ka ʻike Kiʻi HAW, Key Visual HE, की विज़ुअल HI, Qhov Pom Kev Tseem Ceeb HMN, A Key Visual HU, Key Visual IS, Isi Visual IG, Visual Kunci ID, Eochair-Amhairc GA, Key Visual IT, キービジュアルと JA, Visual Tombol JV, ಪ್ರಮುಖ ದೃಶ್ಯವು KN, Негізгі Көрнекі KK, Key Visual KM, Urufunguzo Rwibanze RW, 키비주얼은 KO, Key Dîtbarî KU, Негизги Визуалдык KY, Key Visual LO, Clavis Visualis LA, Galvenais Vizuālais LV, Pagrindinis Vizualinis Vaizdas LT, Schlëssel Visuell LB, Клучниот Визуелен MK, Key Visual MG, Visual Utama MS, കീ വിഷ്വൽ ML, Viżwali Ewlieni MT, Ko Te Tirohanga Matua MI, की व्हिज्युअल MR, Гол Визуал MN, कुञ्जी भिजुअल NE, Key Visual NO, କି ଭିଜୁଆଲ୍ OR, کلیدي لید PS, کلید ویژوال FA, Key Visual PL, O Visual Principal PT, ਕੁੰਜੀ ਵਿਜ਼ੂਅਲ PA, Key Visual RO, Кей-Визуал RU, Ata Vaaia Autu SM, Кључни Визуелни SR, Kiyi Yekuona SN, اهم بصري SD, Key Visual SI.
Spiderweb Key Visual Media Articles
Utilize our prepared articles to feature Spiderweb, available in the languages: English, Korean, Indonesian, Japanese, Russian, Hindi, Turkish, Arabic (Standard), Italian, German, French, Dutch, Spanish, Portuguese and Chinese (Mandarin).
Unique Properties
The idea is to bring the product a personification of wildness, connecting the shoe direct to the customers life style. The mood also transmits technology, present on the shoe essence and a pinch of a mystical language that comes with the spider web element that also represents the shoesole grip. Everything made in 3D without scans.
Tags
3d boot, 3d shoe, shoe render, boot render, 3d product, 3d render, shoe modelling, product visualization
Production Technology
The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
Design Challenge
The hardest part was about the concept and thinking about something something never seen before on a so enormous market. Another complicated part was getting some real nice balance between something beautiful and real at same time.
Project Duration
I started doing the piece on setember 21 and it took about 1 month, ending on October 21.
Operation Flow
The key visual was used on online and offline media such product folder, box, and video. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations without the need for explanatory texts. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
Research
The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
Inspiration
The inspiration of the mood and elements comes from the nature, connecting the image directly with the customers life style. To show the grip of the shoe, the spiderweb, that is a wild element also was used.
Project Overview
Spiderweb Key Visual has been a Golden winner in the Computer Graphics, 3D Modeling, Texturing, and Rendering Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Image Credits
For design images and photos please credit Mateus Morgan.
Golden Recognition
Mateus Morgan was recognized with the coveted Golden A' Design Award in 2021, a testament to excellence of their work Spiderweb Key Visual.
Mateus Morgan Press Releases
Media members, dive into our press releases on Mateus Morgan's work, ready for you to use and enhance your journalistic content. Press members can now immediately access 6 press releases.
Introducing Spiderweb: A Unique 3D Boot Design by Mateus Morgan
Mateus Morgan unveils the Spiderweb, a 3D boot design inspired by nature and technology, aiming to captivate the audience with its wild and mystical essence.
Mateus Morgan Newsroom
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