Alienergy Electrolyte Water
Functional Beverages for Genki Forest (Beijing) Food Technology Group Co., Ltd.
Alienergy Electrolyte Water is designed to demonstrate its product concepts of clean, pure, and reviving. The bottle is shaped to be straight with clean cut edges to indicate its simple and sproty characteristics; the composition of colors and elements also remains the simplest to illustrate its simple but effective formulation; and the semitransparent bottle print showcases the ultrahydrating and near water features of the electrolyte water.
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Download Press Kit № 119775 Functional Beverages for Genki Forest (Beijing) Food Technology Group Co., Ltd. by Chi Forest to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Alienergy Electrolyte Water by Chi Forest
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Functional Beverages by Chi Forest
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Chi Forest Alienergy Electrolyte Water
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Chi Forest Functional Beverages
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Genki Forest Beijing Food Technology Group Co Ltd Brand Logo
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Alienergy Electrolyte Water Functional Beverages Press Releases
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Alienergy Electrolyte Water Functional Beverages Media Articles
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Unique Properties
Alienergy is a brand that focuses on functional beverages, aiming to serve the need of the ever growing health-conscious population. Unlike the current designs on the market, the Electrolyte Water is designed upon the minimalist philosophy to demonstrate its product concept of healthy, pure, and reviving. Combined with the sugar free, calorie free formula, and clear water body, the customers can be hydrated and refreshed with zero pressure or health concerns.
Tags
Branding, Packaging, bottle, 3D, water
Production Technology
The label is designed with semi transparent material showcasing the ultra hydrating and near water features of the electrolyte water. And the material we chose is OPS, a sustainable substitute for PVC. It can not only be recycled for further use, but can also be burned for fuel even after printing. The burning process won't emit any toxic gas, therefore no pollution created.
Design Challenge
The label design is minimalistic with an abundance of negative space, thus the packaging material is crucial to the final product to convey our design philosophy. How to achieve the semi-transparent effect that showcasing the ultra-hydrating and water features of the electrolyte water is our main challenge during the printing process. Our designer worked together with the factory on location to fine tune the oil percentage of the colors, after numerous tries the final product can show the body and movement of our electrolyte water under the packaging in a subtle way.
Project Duration
The project started in June,2020 and completed on November 2020. The design was completed in Beijing, China. The production location is Shanghai, China.
Operation Flow
Most functional beverages on shelves today are colorful because they use food colorings for eye catching effects. Our product however, is proudly clear in color with zero food coloring, building more trust in the health conscious customers, more importantly, gives all consumers a refreshing and fruitful hydration experience with no sugar or calorie pressure.
Research
In the current market especially after the pandemic, the trend of health consciousness is rising. We wanted to create a revolutionary product that meets this demand. We conducted surveys both online and offline for the importance of sugar free and the preference of aesthetics in designs after the preliminary stage. Each question were designed to test out our design or unique product features against real competitors in the market side by side, thus be more grounded in our analysis and results. We have more confidence to have science back up our product and packaging design.
Inspiration
Since the primary function of the Alienergy Electrolyte Water is to refresh and hydrate, the inspiration of the visual design is water. The straight clean-cut bottle shape, the semi-transparent body print material, and the negative space proportion all serve to compose a modern, sporty, and fresh design.
Image Credits
Creator: Gang Wang
Project Overview
Alienergy Electrolyte Water Functional Beverages has been a Bronze winner in the Packaging Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Chi Forest was recognized with the coveted Bronze A' Design Award in 2021, a testament to excellence of their work Alienergy Electrolyte Water Functional Beverages.
Chi Forest Press Releases
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Introducing Alienergy Electrolyte Water: A Refreshing and Healthy Hydration Solution
Chi Forest Unveils Alienergy Electrolyte Water, a Minimalist and Functional Beverage Designed to Meet the Rising Demand for Health-Conscious Products
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