Givenery Garden
Hand Cream Packaging for Shero Ching
This work was created in 2021. The product is mainly composed of three hand creams with different effects and tastes. The target group of users is women with certain purchasing power. In the illustration design, the work integrates a large number of plant elements, giving people the impression of natural and pure products; And choose an elegant serif font. The dark color of the text and the whole picture set off the mysterious atmosphere of France, mobilized the sense of smell, and deepened the visual tone of aromatherapy products.
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Givenery Garden by Huizi Tian
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Hand Cream Packaging by Huizi Tian
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Huizi Tian Givenery Garden
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Huizi Tian Hand Cream Packaging
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Huizi Tian Designer Portrait Photo
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Shero Ching Brand Logo
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Givenery Garden Hand Cream Packaging Press Releases
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Givenery Garden Hand Cream Packaging Media Articles
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Unique Properties
Her work, created in 2021, is the packaging design of a hand cream. The product is mainly made up of three hand creams with different effects and tastes. Users are targeted at women aged 25-35 who have certain purchasing power.
Tags
Packaging design, Handcream, Graphic design, Aromatherapy, Illustration
Production Technology
The design of the gift box selects the heaven and earth cover box type, which adds a sense of ceremony to the opening method and highlights the quality; White card printing and touch paint are used to further deepen the texture on the basis of ensuring the color of illustration. The small box uses the bronzing process to increase the design texture. The product body is made of aluminum tube and printed in spot color to better ensure the ink quality and color difference.
Design Challenge
In the process of illustration design, the color of the whole picture has been adjusted for many times. For a time, I was entangled in color control. I tried bright colors and dark colors respectively, and finally chose the dark color version, which is more deep and quiet, in line with the product tone.
Project Duration
The project was launched in Hangzhou, China in November 2021 and completed in January 2022.
Operation Flow
The work consists of a gift box, three separately packed boxes and three aluminum cans. In terms of packaging structure, from a female perspective, it conveys the visual feeling of beauty to consumers and adds a sense of ceremony to the products.
Research
In recent years, Chinese cosmetics and aromatherapy brands have gradually risen, and high-quality packaging designs have emerged in endlessly. As a beauty brand, SHERO Ching has high requirements for the visual presentation of products. This work takes illustration as the main design object to convey elegant and natural visual impression to consumers.
Inspiration
The three essential oils of the product are extracted from a variety of mysterious plants. Therefore, the illustration design integrates a large number of plant elements such as rose, Daisy, bamboo and cypress, windbreak, etc., giving people a natural and pure product impression; And choose an elegant serif font. The dark colors of the text and the whole picture set off the French mysterious atmosphere, mobilize the sense of smell, and deepen the visual tone of aromatherapy products.
Project Overview
Givenery Garden Hand Cream Packaging has been a Bronze winner in the Packaging Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Image Credits
For design images and photos please credit Huizi Tian.
Bronze Recognition
Huizi Tian was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Givenery Garden Hand Cream Packaging.
Huizi Tian Press Releases
Explore the world of Huizi Tian through our press releases, designed for media members to use freely and enrich your content. Journalists can access 1 press releases immediately, ready for your use.
Givenery Garden Hand Cream Packaging Design Wins Bronze A' Design Award
Huizi Tian's Givenery Garden hand cream packaging design, inspired by mysterious plants and French elegance, wins the Bronze A' Design Award in 2023.
Huizi Tian Newsroom
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