Pet Food Packaging for Shenzhen Megacombine Technology Co., Ltd
This is a kind of pet cat food that combines fashion figures and art. Through six unique character images to correspond different types of cat food, through different characters of cloths, colors, elements, reflecting highly personalized character images and product packaging, also to meet the needs of the female customers. Happy Petty creates a unique fashion brand image, conveys the aesthetic trend of pets and young people with visual language, creates an interesting and very different brand.
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This is a kind of pet cat food that combines fashion figures and art. Through six unique character images to correspond different types of cat food, through different characters of cloths, colors, elements, reflecting highly personalized character images and product packaging, also to meet the needs of the female customers. Happy Petty creates a unique fashion brand image, conveys the aesthetic trend of pets and young people with visual language, creates an interesting and very different brand.
Cat Food, Pet, Happy Petty
We hope to convey a concept of the coexistence of modern people and pets. Inspired by famous painting figures and fashion celebrities, we use bright colors to attract consumers' attention and break through the traditional pet packaging design. We designed six unique characters of cat food to meet the diversity of cat-loving people's choice. Through the change of clothes, colors and elements of different characters, we can reflect the highly personalized characters and product packaging.
The project started in Shenzhen in June 2021 and the design was completed in December 2022
This is a kind of pet cat food that combines fashion figures and art,unique fashion brand image, conveys the aesthetic trend of pets and young people with visual language, creates an interesting and very different brand, and solves the needs of brand identification. Pets bring us not only companionship, but also the source of happiness and healthy life. Therefore, the packaging design also wants to convey the concept of coexistence between modern people and pets.
More and more people regard pets as one of their family members, so they have higher and higher requirements for pet products. However, most of the pet packaging design in the market are very traditional. Therefore, we hope to use the creative idea of combining famous person and famous painting with pets to convey the concept of coexistence of people and pets through design.
Copyright:Shenzhen Megacombine Technology Co., Ltd
Happy Petty Pet Food Packaging has been a Bronze winner in the Packaging Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Heng Luo was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Happy Petty Pet Food Packaging.
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