Chair
Shahrokh

Chair for Hamoun Design and Idea

Shahrokh means the one who has a magnificent face. Shahrokh's general form is inspired by the traditional sitting pattern in Iran and the Middle East. In the past, people in these lands used to sit on the ground and used a kind of ground chair called mukhta for comfort. Shahrokh’s integrated mattress is designed with an eye to mukhta and is separated from the ground level for the possibility of contemporary use. The purpose of designing this chair was to achieve an object that is elegant and charismatic and shows itself in the architectural space.

Sepehr Mehrdadfar 2023 Professional Bronze Press Kit № 148185

Download Press Kit № 148185

Download Press Kit № 148185 Chair for Hamoun Design and Idea by Sepehr Mehrdadfar to access high-res images, essential texts, translations, and exclusive interviews—all in one.


Available Now for Your Next Story

At design|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.


Please Note:

  • Credit the work's creator and/or photographer.
  • Mention design|newsroom as your source.
  • Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.

Let’s Collaborate: Your stories matter. design|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.


Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.


Shahrokh by Sepehr Mehrdadfar
Shahrokh by Sepehr Mehrdadfar

Download 1800 Pixels JPEG Image.

The 1800-pixel image is crafted for flexibility in print sizes—crisp and detailed at up to 6 inches with 300 DPI, and maintains its clarity at up to 12 inches when set to 150 DPI. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. For photo credit information, refer to the Image Credits Section.

Chair by Sepehr Mehrdadfar
Chair by Sepehr Mehrdadfar

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. Image Credits Section holds all necessary photo accreditation details.

Sepehr Mehrdadfar Shahrokh
Sepehr Mehrdadfar Shahrokh

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. Details on photo contributions are located in the Image Credits Section.

Sepehr Mehrdadfar Chair
Sepehr Mehrdadfar Chair

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. High-res images, watermark-free, are yours with press accreditation; or grab a low-res copy now, no wait required. Acknowledgements for photographs are in the Image Credits Section.

Sepehr Mehrdadfar Designer Portrait Photo
Sepehr Mehrdadfar Designer Portrait Photo

Download 1800 Pixels JPEG Image.

This 1800-pixel image adapts to your print needs: sharp and detailed at 6 inches with 300 DPI, it transitions smoothly to 12 inches at 150 DPI, preserving visual quality. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. To identify photo contributors, visit the Image Credits Section.

Hamoun Design and IdeaBrand Logo
Hamoun Design and IdeaBrand Logo

Download 1800 Pixels JPEG Image.

The 1800-pixel image is crafted for flexibility in print sizes—crisp and detailed at up to 6 inches with 300 DPI, and maintains its clarity at up to 12 inches when set to 150 DPI. Download watermark-free, high-res images with your press credentials, or opt for an immediate low-res download. For attribution details, see the Image Credits Section.

Design Newswire
Shahrokh Chair Press Releases

Press releases tailored for Shahrokh are available in the languages: English.


Press Kit
Shahrokh Chair Media Articles

Utilize our prepared articles to feature Shahrokh, available in the languages: Turkish, Japanese, Chinese (Mandarin), Korean, Indonesian, Russian, Dutch, Italian, English, German, French, Portuguese, Hindi, Arabic (Standard) and Spanish.


Unique Properties

Shahrokh ( the one who has a magnificent face) The purpose of designing this chair was to achieve an object that is elegant and charismatic and shows itself in the architectural space. Have a simple form but attract attention. For the design of Shahrokh, designer tried to make the final result harmonious in different spaces (with various functions).

Tags

elegant/charismatic/ Relaxing / comfortable / simplicity / lightness

Production Technology

Shahrokh consists of two main parts, a single mattress, which is connected to the foot and back parts, and a metal structure. Holes were made in the back and under the leather mattress so that the air between the fibers inside the mattress can escape and create more softness, and after the user of the mattress gets up, it breathes and returns to its previous state. The structure is made of bent metal pipes (diameter 1.5) and made in two pieces. The first part holds the mattress and the second part is the base of the chair. These two parts are connected by fine tubes (0.8 cm).

Design Challenge

The strength of the delicate metal structure was one of the construction problems, which provided by the middle pipes. The second problem was to make it possible to vent the air of the leather mattress, which would prevent tearing or wear of the leather when sitting and standing up and provide more comfort. This problem was solved by installing several holes under and behind the mattress.

Project Duration

this project designed in 2019 in Tehran, Iran.

Operation Flow

Shahrokh was designed in such a way that it has harmony with the space in various architectural functions and attracts the attention of the audience. The voluminous mattress was considered to provide more comfort for the user. The volume of the mattress in contrast with the delicacy of the structure shows a state of suspense in Shahrokh's face.

Research

: Shahrokh ( the one who has a magnificent face) The purpose of designing this chair was to achieve an object that is elegant and charismatic and shows itself in the architectural space. Have a simple form but attract attention. For the design of Shahrokh, we tried to make the final result harmonious in different spaces (with various functions). Shahrokh's general form is inspired by the traditional sitting pattern in Iran and the Middle East. In the past, people in these lands used to sit on the ground and used a kind of ground chair called "mukhta" for comfort. The Shahrokh’s integrated mattress is designed with an eye to "mukhta" and is separated from the ground level for the possibility of contemporary use. Shahrokh consists of two main parts, a single mattress, which is connected to the foot and back parts, and a metal structure. Holes were made in the back and under the leather mattress so that the air between the fibers inside the mattress can escape and create more softness, and after the user of the mattress gets up, it breathes and returns to its previous state. The structure is made of bent metal pipes (diameter 1.5) and made in two pieces. The first part holds the mattress and the second part is the base of the chair. These two parts are connected by fine tubes (0.8 cm). Shahrokh was designed in such a way that it has harmony with the space in various architectural functions and attracts the attention of the audience. The voluminous mattress was considered to provide more comfort for the user. The volume of the mattress in contrast with the delicacy of the structure shows a state of suspense in Shahrokh's face. The strength of the delicate metal structure was one of the construction problems, which provided by the middle pipes. The second problem was to make it possible to vent the air of the leather mattress, which would prevent tearing or wear of the leather when sitting and standing up and provide more comfort. This problem was solved by installing several holes under and behind the mattress.

Inspiration

Shahrokh's general form is inspired by the traditional sitting pattern in Iran and the Middle East. In the past, people in these lands used to sit on the ground and used a kind of ground chair called mukhta for comfort. The Shahrokh’s integrated mattress is designed with an eye to mukhta and is separated from the ground level for the possibility of contemporary use.

Image Credits

Sepehr Mehrdad Far Maryam Saeedpoor

Project Overview

Shahrokh Chair has been a Bronze winner in the Furniture Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Sepehr Mehrdadfar Designer Portrait Photo Award Logo
Bronze Recognition

Sepehr Mehrdadfar was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Shahrokh Chair.

DesignPRWire
Sepehr Mehrdadfar Press Releases

Attention press members and journalists: We offer a collection of press releases on Sepehr Mehrdadfar and their notable work, available for your unrestricted use. Now available: Immediate access to 3 press releases for journalists.


Introducing Shahrokh: A Unique and Elegant Chair Design by Sepehr Mehrdadfar

Sepehr Mehrdadfar unveils Shahrokh, an elegant and charismatic chair design inspired by traditional sitting patterns in Iran and the Middle East, offering comfort and contemporary appeal.


Sepehr Mehrdadfar Designer Portrait Photo
Sepehr Mehrdadfar Newsroom

Dive into Sepehr Mehrdadfar Newsroom to explore celebrated designs and projects.

You are currently viewing Media Showcase № 148185. Visit Sepehr Mehrdadfar's newsroom to access their celebrated portfolio, high-resolution media, insightful interviews, and extensive links. You are now viewing Press Kit / Media Showcase 148185 on Shahrokh. For more details, access Newsroom 256015.

Explore Now

Gis Chair
Gis

Chair for Hamoun

Sepehr Mehrdadfar 2022 Professional Silver
Oscarina Chair
Oscarina

Chair for Studio Linda Martins

Linda Martins 2021 Professional Bronze
Cinema Chair
Cinema

Chair for Morada Decor

MORADA DECOR 2024 Partnership Bronze
Zeh Chair
Zeh

Chair for CGS Moveis

Alexandre Kasper 2024 Professional Silver
Pinch Chair
Pinch

Chair for Medium2studio

Chung Ping-Lun 2023 Agency Silver
Walky Chair
Walky

Chair for Viviane & Armando Design

Armando Mora Medina 2021 Professional Bronze
Passerine Chair
Passerine

Chair for Studio Bulbul

Amos Goh 2022 Professional Silver
Less is More Chair
Less is More

Chair for Roberta Rampazzo

Roberta Rampazzo 2022 Professional Silver
Bada Chair
Bada

Chair for Hoseo University, Department of industrial design

Jeongmin Ryu 2022 Academic Silver
Cocoda Chair
Cocoda

Chair for Koma co.,ltd.

Shigeki Matsuoka 2023 Enterprise Silver
H Chair Chair
H Chair

Chair for daisenbear

Xiaoyan Wei 2020 Professional Bronze
Modern Chinese Chair
Modern Chinese

Chair for Niehworks

Jonathan Nieh 2022 Professional Silver
Create Newsroom
Create Your Newsroom

Establishing your own newsroom is a strategic move to effectively communicate your designs to a targeted audience of journalists and media editors. This direct channel enhances your visibility, significantly increasing your chances of being published and featured across a wide range of media platforms, from magazines and newspapers to journals and online media. Take the first step towards amplifying your reach and influence in the design community.

Create Media Account
Create Account to Unlock Exclusive Resources
  • High-resolution images for your stories
  • Ready-to-publish press kits
  • Access to exclusive content

Quick sign-up. Instant access. Elevate your reporting now.

Create Newsroom
Submit Your Design

Submit your design and seize the opportunity to be featured across a global stage. Gain exposure by connecting your work with our extensive network of journalists and leading media outlets. Start your journey to worldwide recognition today.

Unlock Exclusive Journalistic Resources

Join our community of leading journalists and gain immediate access to premium content, in-depth design insights, and exclusive interviews.

Create Your Journalist Account

Featured Now

Design of the Day
DESIGN OF THE DAY
Design Team of the Day
DESIGN TEAM OF THE DAY
Design Legend of the Day
DESIGN LEGEND OF THE DAY
Design Highlight of the Day
HIGHLIGHT OF THE DAY
Design Interview of the Day
DESIGN INTERVIEW OF THE DAY
Designer of the Day
DESIGNER OF THE DAY