Bottle Label for Shochu X
Designed for a rebranding of Shochu X, a company that creates new value from a modern perspective for shochu, a traditional spirit produced in the Kyushu region, Japan. Focused on the fact that this brand does not only offer the value of alcoholic beverages but also values the relationship with culture and lifestyles. Used a Western spirits like bottle shape and label, but added a graphic design with a Japanese style pattern and minimalist aesthetics to express the cultural fusion between the West and the East and global citizens' happiness of being socially connected through this shochu.
Download Press Kit № 149895
Download Press Kit № 149895 Bottle Label for Shochu X by Kota Sagae to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Explore press materials for Shochu X, available in languages such as English.
Excited to make Shochu X accessible in many languages through our translations: Packaging Design EN, Verpakkingsontwerp AF, Dizajni I Paketimit SQ, የማሸጊያ ንድፍ AM, تصميم العبوة AR, Փաթեթավորման Դիզայնը HY, Qablaşdırma Dizaynı AZ, Ontziak Diseinua EU, Дызайн Упакоўкі BE, প্যাকেজিং ডিজাইন BN, Dizajn Ambalaže BS, Дизайнът На Опаковката BG, ထုပ်ပိုးမှုဒီဇိုင်း MY, El Disseny D'envasos CA, Ang Disenyo Sa Packaging CEB, Kapangidwe Kazinthu NY, 包裝設計 ZY, 包装设计 ZH, U Disignu Di Imballaggio CO, Dizajn Ambalaže HR, Obalový Design CS, Emballagedesign DA, Verpakkingsontwerp NL, Paka Dezajno EO, Pakendi Kujundus ET, Pakkaussuunnittelu FI, La Conception D’Emballage FR, Dealbhadh Pacaidh GD, O Deseño De Envases GL, შეფუთვის დიზაინი KA, Verpackungsdesign DE, Ο Σχεδιασμός Συσκευασίας EL, પેકેજિંગ ડિઝાઇન GU, Konsepsyon Anbalaj HT, Marufi Zane Nau'in HA, ʻo Ka Hoʻolālā Paʻi ʻana HAW, עיצוב אריזה HE, पैकेजिंग डिज़ाइन HI, Packaging Design HMN, A Csomagolás Kialakítása HU, Umbúðahönnun IS, Nhazi Nkwakọ Ngwaahịa IG, Desain Kemasan ID, Pacáistithe É Dearadh Pacáistithe GA, Il Design Dell'imballaggio IT, パッケージデザインと JA, Desain Kemasan JV, ಪ್ಯಾಕೇಜಿಂಗ್ ವಿನ್ಯಾಸವು KN, Қаптаманың Дизайны KK, ការរចនាវេចខ្ចប់ KM, Igishushanyo Mbonera RW, 포장디자인은 KO, Sêwirana Pakkirinê KU, Таңгак Дизайны KY, ການອອກແບບການຫຸ້ມຫໍ່ LO, Packaging Design LA, Iepakojuma Dizains LV, Pakuotės Dizainas LT, Verpackungsdesign LB, Дизајнот На Пакувањето MK, Ny Famolavolana Fonosana MG, Reka Bentuk Pembungkusan MS, പാക്കേജിംഗ് ഡിസൈൻ ML, Disinn Tal-Ippakkjar MT, Ko Te Hoahoa Takai MI, पॅकेजिंग डिझाइन MR, Баглаа Боодлын Загвар MN, प्याकेजिङ डिजाइन NE, Emballasjedesign NO, ପ୍ୟାକେଜିଂ ଡିଜାଇନ୍ OR, د بسته بندۍ ډیزاین PS, طراحی بسته بندی FA, Projektowanie Opakowań PL, Design De Embalagem PT, ਪੈਕੇਜਿੰਗ ਡਿਜ਼ਾਈਨ PA, Designul Ambalajului RO, Дизайн Упаковки RU, Mamanu Afifi SM, Дизајн Амбалаже SR, Dhizaini Yekurongedza SN, پيڪيجنگ ڊيزائن SD, ඇසුරුම් නිර්මාණය SI, Obalový Dizajn SK, Oblikovanje Embalaže SL, Naqshadeynta Baakadaha SO, Moralo Oa Sephutheloana ST, El Diseño De Packaging ES, Desain Bungkusan SU, Muundo Wa Ufungaji SW, Förpackningsdesign SV, Ang Disenyo Ng Packaging TL, Тарҳи Бастабандӣ TG, பேக்கேஜிங் வடிவமைப்பு TA, Төрү Дизайны TT, ప్యాకేజింగ్ డిజైన్ TE, การออกแบบบรรจุภัณฑ์ TH, Ambalaj Tasarımı TR, Gaplama Dizaýny TK, Дизайн Упаковки UK, پیکیجنگ ڈیزائن UR, ئورالما لايىھىلەش ئورالمىنىڭ UG, Qadoqlash Dizayni UZ, Thiết Kế Bao Bì VI, Dylunio Pecynnu CY, Ferpakkingsûntwerp FY, Uyilo Lokupakisha XH, פּאַקקאַגינג פּלאַן YI, Apẹrẹ Apoti YO, Umklamo Wokupakisha ZU.
Ready for your features: articles on Shochu X in various languages, including Japanese, Russian, Chinese (Mandarin), Italian, German, Turkish, Korean, Arabic (Standard), Spanish, English, French, Dutch, Portuguese, Indonesian and Hindi.
This design was made for a rebranding of Shochu X, which is a company that has been creating new value from a modern perspective for shochu, a traditional spirit produced mainly in many parts of the Kyushu region in Japan. The design work was done focusing on the fact that this brand does not simply offer the value of alcoholic beverages, but also places great importance on the relationship with food culture and lifestyles.
Japanese-style, minimal, luxury, fusion, lifestyle
Shochu is a distilled spirit similar to whiskey, but it can be made from ingredients such as rice, sweet potatoes, brown sugar, as well as barley. After producing unprocessed shochu by single distillation, it can be aged for a long time in ceramic bottles, enamel tanks, or wooden barrels. And just like whiskey, different shochu are sometimes blended to create complex and diverse flavors. To match the diversity of the product, a different appearance was applied to different flavor in the design. In addition, based on the social significance of alcoholic beverages’ existence, which is to connect people, the emphasis was placed on the design that blends multi-ethnic cultures, as well as an affinity with lifestyle from a global perspective. To achieve this goal, a combination of a bottle shape and label normally used for Western spirits was adopted. However, in contrast to this, a graphic design with a Japanese-style pattern and minimalist aesthetics was incorporated to express the cultural fusion between the West and the East and people’s happiness that is being socially connected with this shochu as global citizens beyond national borders.
Saga inc.
Shochu X Bottle Label has been a Golden winner in the Packaging Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Kota Sagae was recognized with the coveted Golden A' Design Award in 2023, a testament to excellence of their work Shochu X Bottle Label.
For journalists seeking engaging content: Explore our press releases featuring Kota Sagae's work, freely available for incorporation into your stories. Now available: Immediate access to 1 press releases for journalists.
Kota Sagae unveils the Shochu X bottle label design, blending Western and Japanese aesthetics to create a culturally fused, luxurious appearance for the traditional spirit.
Kota Sagae Newsroom is your gateway to exploring acclaimed design and award-winning works.
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