Minimum Aesthetic Space
Sustainable Packaging for I・MADE Co.,Ltd
The professional eyelash extension package efficiently stores over 3000 individual eyelash hairs within a compact space measuring 22mm x 22mm x 120mm. Its meticulous design guarantees that eyelashes with various curl patterns do not interfere with one another. The paper packaging features a sliding mechanism for opening and closing, and the three-dimensional case design allows for a wide opening. Enhanced visibility is achieved through practical size labeling, while the clear sleeve provides a quick overview of content volume.
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Download Press Kit № 151175 Sustainable Packaging for I・MADE Co.,Ltd by Tsunaguwork's Ltd. to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Minimum Aesthetic Space by Tsunaguwork 039 s Ltd
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Sustainable Packaging by Tsunaguwork 039 s Ltd
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Tsunaguwork 039 s Ltd Minimum Aesthetic Space
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Tsunaguwork 039 s Ltd Sustainable Packaging
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I MADE Co LtdBrand Logo
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Tsunaguwork 039 s Ltd Corporate Logo
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Minimum Aesthetic Space Sustainable Packaging Press Releases
For Minimum Aesthetic Space, find press releases in a variety of languages: English.
Minimum Aesthetic Space Sustainable Packaging Translations
Minimum Aesthetic Space in your language: we provide project translations across multiple languages: אריזה בת קיימא HE, सस्टेनेबल पैकेजिंग HI, Sustainable Ntim HMN, A Fenntartható Csomagolás HU, Sjálfbærar Umbúðir IS, Nkwakọ Ngwaahịa Na-Adigide IG, Kemasan Berkelanjutan ID, Pacáistithe É Pacáistiú Inbhuanaithe GA, L’Imballaggio Sostenibile IT, 持続可能な包装は JA, Kemasan Sustainable JV, ಸಮರ್ಥನೀಯ ಪ್ಯಾಕೇಜಿಂಗ್ KN, Тұрақты Қаптама KK, ការវេចខ្ចប់ប្រកបដោយនិរន្តរភាព KM, Gupakira Birambye RW, 지속 가능한 포장은 KO, Ambalaja Domdar KU, Туруктуу Таңгак KY, ການຫຸ້ມຫໍ່ແບບຍືນຍົງ LO, Sustineri Packaging LA, Ilgtspējīgs Iepakojums LV, Tvari Pakuotė LT, Nohalteg Verpackung LB, Одржливо Пакување MK, Fonosana Maharitra MG, Pembungkusan Mampan MS, സുസ്ഥിര പാക്കേജിംഗ് ML, Ippakkjar Sostenibbli MT, Momo Tarapi Tauwhiro MI, टिकाऊ पॅकेजिंग MR, Тогтвортой Савлагаа MN, दिगो प्याकेजिङ्ग NE, Bærekraftig Emballasje NO, ସ୍ଥାୟୀ ପ୍ୟାକେଜିଂ OR, دوامداره بسته بندي PS, بسته بندی پایدار FA, Zrównoważone Opakowanie PL, Embalagem Sustentável PT, ਸਸਟੇਨੇਬਲ ਪੈਕੇਜਿੰਗ PA, Ambalajul Durabil RO, Экологичная Упаковка RU, Afifiina Gafataulimaina SM, Одрживо Паковање SR, Sustainable Packaging SN, پائيدار پيڪنگنگ SD, තිරසාර ඇසුරුම් SI, Udržateľný Obal SK, Trajnostna Embalaža SL, Baakadaha Waara SO, Sephutheloana Se Tsitsitseng ST, El Embalaje Sostenible ES, Bungkusan Sustainable SU, Ufungaji Endelevu SW, Hållbara Förpackningar SV, Ang Sustainable Packaging TL, Бастабандии Устувор TG, நிலையான பேக்கேஜிங் TA, Тотрыклы Упаковка TT, సస్టైనబుల్ ప్యాకేజింగ్ TE, บรรจุภัณฑ์ที่ยั่งยืน TH, Sürdürülebilir Ambalaj TR, Yzygiderli Gaplamak TK, Екологічне Пакування UK, پائیدار پیکیجنگ UR, سىجىل ئورالما ئورالمىنىڭ UG, Barqaror Qadoqlash UZ, Bao Bì Bền Vững VI, Pecynnu Cynaliadwy CY, Duorsume Ferpakking FY, Ukupakishwa Okuzinzileyo XH, סאַסטיינאַבאַל פּאַקקאַגינג YI, Iṣakojọpọ Alagbero YO, Ukupakisha Okusimeme ZU, Volhoubare Verpakking AF, Paketimi I Qëndrueshëm SQ, ዘላቂነት ያለው ማሸጊያ AM, التغليف المستدام AR, Կայուն Փաթեթավորումը HY, Dayanıqlı Qablaşdırma AZ, Ontzi Jasangarria EU, Устойлівая Ўпакоўка BE, টেকসই প্যাকেজিং BN, Održivo Pakovanje BS, Устойчивата Опаковка BG, ရေရှည်တည်တံ့သော ထုပ်ပိုးမှုသည် MY, L'envàs Sostenible CA, Ang Malungtaron Nga Pagputos CEB, Kuyika Kokhazikika NY, 永續包裝 ZY, 可持续包装 ZH, Imballaggio Sustinibili CO, Održiva Ambalaža HR, Udržitelné Balení CS, Bæredygtig Emballage DA, Duurzame Verpakkingen NL, Daŭrigebla Pakado EO, Säästev Pakend ET, Kestävä Pakkaus FI, L'emballage Durable FR, Pacadh Seasmhach GD, Os Envases Sostibles GL, მდგრადი შეფუთვა KA, Nachhaltige Verpackung DE, Η Βιώσιμη Συσκευασία EL, Sustainable Packaging EN, ટકાઉ પેકેજીંગ GU, Anbalaj Dirab HT, Marufi Mai Dorewa HA, ʻo Ka Paʻi Paʻa Hoʻomau HAW.
Minimum Aesthetic Space Sustainable Packaging Media Articles
Leverage our ready-to-publish articles on Minimum Aesthetic Space, offered in a range of languages: English, Spanish, Chinese (Mandarin), Italian, German, French, Portuguese, Turkish, Korean, Arabic (Standard), Japanese, Russian, Dutch, Indonesian and Hindi.
Unique Properties
Functionality and environmental friendliness for an eyelash extension treatment make this packaging unique. First of all, it is environmentally friendly, as they are consumed in large quantities for commercial use, and the amount of plastic is reduced by more than 80% compared to standard extension cases. Secondly, the inside of the package is carefully calculated and designed to prevent each delicate eyelash extension from touching each other. Lastly, it is beautifully stored in less than two-thirds the space of conventional packages.
Tags
eyelash extensions, minimal packaging, sustainable, visibility, space saving utilization, commercial design
Production Technology
The structure of the package, which opens on the side when slid open to reveal the product, is an update of the standardized structure of highly specialized products. When stored, the package takes the form of a compact prism, and the design is designed with usability in mind, with easy-to-understand identification by color and notation. The use of plastic is reduced to reduce environmental impact.
Design Challenge
We had to fight against industry wisdom. It was believed that paper extensions could not store delicate hair extensions. It was also difficult to design a perfect placement of 3,000 eyelash hairs in a world of only 22 mm square. On the other hand, we pursued the convenience of eye-lists (practitioners). We studied their movements to find the easiest way to find and remove the eyelashes, and repeated many prototypes. A user commented, "When you pull it out of the case, there is a dotted line engraved on the backing paper, and if you cut along the line, the backing paper spreads out. It becomes easy to use at once there. A user commented, "While my wagon is full of hairs alone, this is a great way to save space. For eyelashes that bring out the beauty of women, the most important aspect of this project was to combine beautiful design with functionality and social sustainability, considering the characteristics of professional use.
Project Duration
Project presented in Japan in April 2021 and awarded the Good Design Award 2022 in October 2022 (Japan)
Operation Flow
Package for delicate eyelash extensions. Slide the contents out of the sleeve. When you pull it out of the case, there is a dotted line engraved on the backing paper, and when you cut along it, the backing paper spreads out. Only the amount you want to use can be taken out. The remaining extensions can be stored in the transparent sleeve case, so you can check the remaining amount without opening the case. The compact case (W22mmD22mmH120mm) holds approximately 3,000 eyelash extensions. Each extension with a different curl will not overlap.
Research
We researched a number of eyelash salons and found that many of the salons had a large number of different types of packaging and that the packaging was not as well known as it should be. Most of the packaging used for professional eyelash extensions is plastique, and even small salons store numerous types. We also recognized the problem of the lack of movement to convert plastics into a resource due to the large number of small and medium-sized companies and individual stores in relation to the size of the market and devised a paper-based, compact package. We also found that visibility during treatment was important. For this reason, we decided to use a case with a visible inside to show the remaining amount and a simple display with numbers and icons. We especially calculated the shape of the three-dimensional box, which holds the lashes so that they do not overlap. We designed the box so that extensions of various lengths and curls do not overlap.
Inspiration
Most of the eyelash extensions cases used for professional use use use plastic cases, and no efforts have been made to collect and reuse them. We propose a design that solves this problem. By using this package, small salons can also engage in sustainable activities. Because it is for professional use, it is environmentally friendly. Compact and highly visible design that understands functionality and treatment space when in use. A structure that calculates the overlap like magic.
Project Overview
Minimum Aesthetic Space Sustainable Packaging has been a Bronze winner in the Packaging Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Image Credits
For design images and photos please credit Tsunaguwork's Ltd..
Bronze Recognition
Tsunaguwork's Ltd. was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Minimum Aesthetic Space Sustainable Packaging.
Tsunaguwork's Ltd. Press Releases
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Introducing Minimum Aesthetic Space: Sustainable Packaging for Eyelash Extensions
Tsunaguwork's Ltd. presents a revolutionary sustainable packaging solution for professional eyelash extensions, awarded the Good Design Award 2022
Tsunaguwork's Ltd. Newsroom
Dive into Tsunaguwork's Ltd. Newsroom to explore celebrated designs and projects.
