Sparkling Juice
Beverage Packaging for Beijing Platinum Tiande Trading Co., Ltd.
The product name is "Sparkling Juice". The project is a packaging design for a bubble water drink. The design combines the label with the shape of the bottle. The beveled label is a good indication of the curvature of the bottle. At the same time, the small fruit label reminds the taste of the juice. The design of the packaging illustrations cleverly applies a combination of animal images and fruit images, which makes life interesting and highlights the brand's theme.
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Sparkling Juice by Mao Ming
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Beverage Packaging by Mao Ming
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Mao Ming Sparkling Juice
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Mao Ming Beverage Packaging
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Mao Ming Designer Portrait Photo
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Beijing Platinum Tiande Trading Co Ltd Brand Logo
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Sparkling Juice Beverage Packaging Press Releases
Explore press materials for Sparkling Juice, available in languages such as English.
Sparkling Juice Beverage Packaging Media Articles
We provide articles ready for publication on Sparkling Juice, offered in several languages: English, Italian, Japanese, Russian, Korean, Chinese (Mandarin), Hindi, French, Portuguese, Spanish, German, Turkish, Arabic (Standard) and Indonesian.
Unique Properties
The product name is "Sparkling Juice". The project is a packaging design for a bubble water drink. The design combines the label with the shape of the bottle. The beveled label is a good indication of the curvature of the bottle. At the same time, the small fruit label reminds the taste of the juice. The design of the packaging illustrations cleverly applies a combination of animal images and fruit images, which makes life interesting and highlights the brand's theme.
Tags
Juice, glass bottle, packaging, illustration
Production Technology
The design includes: glass bottle design, glass bottle design. Printing process: hot silver, bump
Design Challenge
This Sparkling Juice is packaged in glass bottles. Its label design has a distinctly inclined curvature that makes the shape of the glass bottle look more beautiful. At the same time, this also makes it difficult to label. The company therefore adjusted the labeling water flow line and finally solved the problem.
Project Duration
The project began in October 2018 and ended in February 2019. Location: Zhejiang, China.
Operation Flow
Glass bottle design, label design, label graphic design, printing process design, market testing.
Research
The design team designed the shape of the glass bottle and the product label. Make the project consistent with the characteristics of bubble aquatic products. Highlights the fresh, interesting concept of the product. Since its launch, it has been well received.
Inspiration
The packaging design uses hand-drawn illustrations. Four different animals were created: flamingos, leopards, giraffes and chameleons. And four different fruits: lime, passion fruit, strawberry, lychee. The animals in the label stretched their heads forward and wanted to touch the fruit labels in the juice. This packaging design makes the product more interesting. And welcomed by young people.
Image Credits
Image #1: Creator Mao ming Image #2: Creator Mao ming Image #3: Creator Mao ming Image #4: Creator Mao ming Image #5: Creator Mao ming
Project Overview
Sparkling Juice Beverage Packaging has been a Bronze winner in the Packaging Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Mao Ming was recognized with the coveted Bronze A' Design Award in 2020, a testament to excellence of their work Sparkling Juice Beverage Packaging.
Mao Ming Press Releases
Explore the world of Mao Ming through our press releases, designed for media members to use freely and enrich your content. Unlock 2 press releases now, directly accessible to journalists.
Introducing Sparkling Juice: A Unique Beverage Packaging Design by Mao Ming
Discover the innovative packaging design for Sparkling Juice by Mao Ming, a captivating fusion of hand-drawn illustrations, animal imagery, and fruit labels, designed to appeal to young consumers.
Mao Ming Newsroom
Discover outstanding design and award-winning initiatives in the Mao Ming Newsroom.
