Meat n Beer
Brand Design for Meat n Beer
Meat n Beer is considered a flagship store selling specialty meats and beers. The inspiration for the logo came from the merging of their two flagship products. From traditional cattle heads with their pointed horns, transformed with an iconic design in a modern rustic wire frame vector, interacting with the other traditional element, the beer bottle. The union is in a positive and negative space, succinctly and elegantly into a single symbol where text and image form a single image. The typography plays and mixes an old style Industrial font with a more modern Script.
Download Press Kit № 87395
Download Press Kit № 87395 Brand Design for Meat n Beer by Mateus Matos Montenegro to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Meat n Beer by Mateus Matos Montenegro
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Brand Design by Mateus Matos Montenegro
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Mateus Matos Montenegro Meat n Beer
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Mateus Matos Montenegro Brand Design
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Mateus Matos Montenegro Designer Portrait Photo
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Meat n BeerBrand Logo
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Meat n Beer Brand Design Press Releases
Press releases for Meat n Beer are now accessible in these languages: English.
Meat n Beer Brand Design Translations
Meat n Beer in your language: we provide project translations across multiple languages: Handelsmerkontwerp AF, Modelimi I Markës SQ, የምርት ንድፍ የንድፍ AM, تصميم العلامة التجارية AR, Ապրանքանիշի Դիզայնը HY, Marka Dizaynı AZ, Markaren Diseinua EU, Дызайн Брэнда BE, ব্র্যান্ড ডিজাইন BN, Dizajn Brenda BS, Дизайнът На Марката BG, အမှတ်တံဆိပ်ဒီဇိုင်း MY, El Disseny De Marca CA, Kapangidwe Ka NY, 品牌设计 ZH, U Disignu Di Marca CO, Dizajn Marke HR, Design Značky CS, Brand Design DA, Merkontwerp NL, Markonomo EO, Brändi Disain ET, Brändisuunnittelu FI, La Conception De La Marque FR, O Deseño De Marca GL, ბრენდის დიზაინი KA, Markendesign DE, Ο Σχεδιασμός Της Μάρκας EL, બ્રાન્ડ ડિઝાઇન GU, Konsepsyon Mak HT, Zane Iri HA, עיצוב המותג HE, ब्रांड डिजाइन HI, A Márkatervezés HU, Desain Merek ID, Dearadh Branda GA, Ihe Eji IG, Hönnun Vörumerkis IS, Il Design Del Marchio IT, ブランドデザイン JA, Desain Merek JV, ಬ್ರಾಂಡ್ ವಿನ್ಯಾಸವು KN, Бренд Дизайны KK, ការរចនាម៉ាក KM, Igishushanyo Mbonera RW, Бренд Дизайны KY, 브랜드 디자인 KO, Sêwirana Brand KU, Notam LA, Mark Design LB, ການອອກແບບຍີ່ຫໍ້ LO, Prekės Ženklo Dizainas LT, Zīmola Dizains LV, Дизајн На Брендот MK, Ny Famoronana Marika MG, Reka Bentuk Jenama MS, ബ്രാൻഡ് ഡിസൈൻ ML, Id-Disinn Tal-Marka MT, Ko Te Hoahoa Waitohu MI, ब्रँड डिझाईन MR, Брэндийн Дизайн MN, ब्रान्ड डिजाइन NE, Merkevaredesign NO, ବ୍ରାଣ୍ଡ ଡିଜାଇନ୍ OR, ਬ੍ਰਾਂਡ ਡਿਜ਼ਾਈਨ PA, طراحی برند FA, Projektowanie Marki PL, د نښې ډیزاین PS, O Design Da Marca PT, Designul Mărcii RO, Дизайн Бренда RU, برانڊ جي جوڙجڪ SD, Ituaiga Mamanu SM, Дизајн Бренда SR, Tha Dealbhadh Branda GD, Dhizaini SN, වෙළඳ නාම නිර්මාණය SI, Dizajn Značky SK, Oblikovanje Blagovne Znamke SL, Nashqadeynta Astaanta SO, Moralo Oa Brand ST, El Diseño De Marca ES, Desain Merek SU, Ubunifu Wa Chapa SW, Varumärkesdesign SV, பிராண்ட் வடிவமைப்பு TA, బ్రాండ్ డిజైన్ TE, Тарроҳии Бренди TG, การออกแบบตราสินค้า TH, Marka Dizaýny TK, Ang Disenyo Ng Tatak TL, Marka Tasarımı TR, Бренд Дизайны TT, ماركا لايىھىسى UG, Дизайн Бренду UK, برانڈ ڈیزائن UR, Tovar Dizayni UZ, Thiết Kế Thương Hiệu VI, Dyluniad Brand CY, Merkûntwerp FY, Uyilo Lophawu XH, סאָרט פּלאַן YI, Apẹrẹ Iyasọtọ YO, Ukwakheka Komkhiqizo ZU, 品牌設計 ZY, Ang Laraw Sa Brand CEB, ʻo Ka Hoʻolālā Inoa HAW, Lub Tsev Tsim Qauv HMN, Brand Design EN.
Meat n Beer Brand Design Media Articles
Leverage our ready-to-publish articles on Meat n Beer, offered in a range of languages: English, Spanish, Italian, Dutch, Turkish, Portuguese, Korean, Arabic (Standard), Indonesian, Chinese (Mandarin), Hindi, German, French, Japanese and Russian.
Unique Properties
Meat n 'Beer was thought to be a reference store in the sale of Meats and Special Beers. From internationally famous brands to national reference beers, and meats with Kobe Beef from waygu. The logo came from the junction of the two products, uniting in a single symbol, using the negative space for that, where text and image form a single image. The drawing made from straight lines makes a strong and sturdy shape with an artisan shaped style.
Tags
Meat, beer, store, kobe, brand, logotype, packaging, design, prime
Production Technology
Several pieces were produced, from kraf paper bags printed on offset, corten steel facade plate, growler bottle and silk screen printed cups, thermal bags, business cards, wrapping paper and a wooden box with the logo cut out laser for special gifts.
Design Challenge
The two main challenges were to use common and well-known forms and used in a unique and innovative way incorporating elegance and authenticity.
Project Duration
Started in july 2016, and ended with the opening of the second store in december 2018.
Operation Flow
The design was done thinking together with the architecture project, so that the whole of the store and brand was integrated.
Research
The survey was conducted with a group of consumers and friends of the owners, both in the preparation of the briefing and in the brand approval focus group.
Inspiration
Inspired by the traditional cattle heads with their pointed horns, we transform this iconic design into a modern, rustic wireframe vector shape, interacting with another traditional element, the longneck beer bottle. The two unite in a positive and negative, succinct and elegant way.
Project Overview
Meat n Beer Brand Design has been a Bronze winner in the Graphics, Illustration and Visual Communication Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Image Credits
For design images and photos please credit Mateus Matos Montenegro.
Bronze Recognition
Mateus Matos Montenegro was recognized with the coveted Bronze A' Design Award in 2020, a testament to excellence of their work Meat n Beer Brand Design.
Mateus Matos Montenegro Press Releases
Explore the world of Mateus Matos Montenegro through our press releases, designed for media members to use freely and enrich your content. 6 press releases are now available for immediate access by journalists.
Introducing Meat n Beer: A Unique Brand Design by Mateus Matos Montenegro
Mateus Matos Montenegro unveils the innovative Meat n Beer brand design, inspired by traditional cattle heads and longneck beer bottles, uniting two iconic elements into a modern, rustic wireframe vector shape.
Mateus Matos Montenegro Newsroom
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