Brand Design for EXP Brasil
The design for EXP Brasil brand comes from the companys principles of unity and partnership. Appropriating the mixture between technology and design in their projects as in the office life. A typography element represents the union and strength of this company. The letter X design is solid and integrated but very light and technological. The brand represents the studio life, with elements in the letters, both on the positive and negative space that unite people and design, individual and collective, simple with technological, lightweight and robust, professional and personal.
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Download Press Kit № 87730 Brand Design for EXP Brasil by Mateus Matos Montenegro to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Press releases tailored for EXP Brasil Brand are available in the languages: English.
We ensure EXP Brasil Brand is globally understood with translations available in these languages: Handelsmerkontwerp AF, Modelimi I Markës SQ, የምርት ንድፍ የንድፍ AM, تصميم العلامة التجارية AR, Ապրանքանիշի Դիզայնը HY, Marka Dizaynı AZ, Markaren Diseinua EU, Дызайн Брэнда BE, ব্র্যান্ড ডিজাইন BN, Dizajn Brenda BS, Дизайнът На Марката BG, အမှတ်တံဆိပ်ဒီဇိုင်း MY, El Disseny De Marca CA, Kapangidwe Ka NY, 品牌设计 ZH, U Disignu Di Marca CO, Dizajn Marke HR, Design Značky CS, Brand Design DA, Merkontwerp NL, Markonomo EO, Brändi Disain ET, Brändisuunnittelu FI, La Conception De La Marque FR, O Deseño De Marca GL, ბრენდის დიზაინი KA, Markendesign DE, Ο Σχεδιασμός Της Μάρκας EL, બ્રાન્ડ ડિઝાઇન GU, Konsepsyon Mak HT, Zane Iri HA, עיצוב המותג HE, ब्रांड डिजाइन HI, Márka Dizájn HU, Desain Merek ID, Dearadh Branda GA, Ihe Eji IG, Hönnun Vörumerkis IS, Design Del Marchio IT, ブランドデザイン JA, Desain Merek JV, ಬ್ರಾಂಡ್ ವಿನ್ಯಾಸವು KN, Бренд Дизайны KK, ការរចនាម៉ាក KM, Igishushanyo Mbonera RW, Бренд Дизайны KY, 브랜드 디자인 KO, Sêwirana Brand KU, Notam LA, Mark Design LB, ການອອກແບບຍີ່ຫໍ້ LO, Prekės Ženklo Dizainas LT, Zīmola Dizains LV, Дизајн На Брендот MK, Ny Famoronana Marika MG, Reka Bentuk Jenama MS, ബ്രാൻഡ് ഡിസൈൻ ML, Id-Disinn Tal-Marka MT, Ko Te Hoahoa Waitohu MI, ब्रँड डिझाईन MR, Брэндийн Загвар MN, ब्रान्ड डिजाइन NE, Merkevaredesign NO, ବ୍ରାଣ୍ଡ ଡିଜାଇନ୍ OR, ਬ੍ਰਾਂਡ ਡਿਜ਼ਾਈਨ PA, طراحی برند FA, Projekt Marki PL, د نښې ډیزاین PS, O Design Da Marca PT, Designul Mărcii RO, Дизайн Бренда RU, برانڊ جي جوڙجڪ SD, Ituaiga Mamanu SM, Дизајн Бренда SR, Tha Dealbhadh Branda GD, Dhizaini SN, වෙළඳ නාම නිර්මාණය SI, Dizajn Značky SK, Oblikovanje Blagovne Znamke SL, Nashqadeynta Astaanta SO, Moralo Oa Brand ST, Diseño De La Marca ES, Desain Merek SU, Ubunifu Wa Chapa SW, Varumärkesdesign SV, பிராண்ட் வடிவமைப்பு TA, బ్రాండ్ డిజైన్ TE, Тарроҳии Бренди TG, การออกแบบตราสินค้า TH, Marka Dizaýny TK, Ang Disenyo Ng Tatak TL, Marka Tasarımı TR, Бренд Дизайны TT, ماركا لايىھىسى UG, Дизайн Бренду UK, برانڈ ڈیزائن UR, Tovar Dizayni UZ, Thiết Kế Thương Hiệu VI, Dyluniad Brand CY, Merkûntwerp FY, Uyilo Lophawu XH, סאָרט פּלאַן YI, Apẹrẹ Iyasọtọ YO, Ukwakheka Komkhiqizo ZU, 品牌設計 ZY, Ang Laraw Sa Brand CEB, ʻo Ka Hoʻolālā Inoa HAW, Lub Tsev Tsim Qauv HMN, Brand Design EN.
Explore our ready-to-use articles on EXP Brasil Brand, available in multiple languages: Korean, Chinese (Mandarin), Hindi, Italian, German, French, Portuguese, Japanese, Russian, Turkish, Arabic (Standard), Indonesian, Dutch, Spanish and English, for your feature stories.
The proposal appropriates the elements of unity, partnership, robustness, lightness and technology that are as much used in the projects as in the office structure, and in its various areas of expertise within Architecture, Urbanism and Engineering. The union is the strength of this company. The union between people and forms; individual and collective; simple with technological; lightweight and robust; professional and personal. To unify all these elements, it was used an element of the source design in an integrated and solid way. In the typography, the special design of the letter E uses the negative space to create with the letter X a house icon, reinforcing the commitment of the studio. The letter P has the lower part in a curve, relating with the design of an open door in a blueprint.
Architecture, brand, logotype, engineering, contruction, design
Many elements have been created to complement the brand. From business cards, Billboard for the contruction site, printed portfolio, design patterns, social media, t-shirts and coffee mugs. Each one with its technology, from offset printing, screen printing and acrylic UV printing.
The great creative challenge was to bring and express all the union, quantity, malleability and quality of the functions and areas that the company provides. Putting it all together into one symbol, in the positive and negative space, that represented the soul of the company.
The project started February 2018 and ended in January 2019
The brand interacts with its medium, whether it is paper, business card, outdoor signs or billboards. Exactly representing all this union and interaction between its employees and their areas of expertise within Architecture and Engineering. The negative space in the typography interacts with the product, a building, a house, a construction.
Research was done in various areas related to architecture and engineering, from magazines, visits to works in progress and completed, and one day analyzing the structure and how the company works internally with its employees.
The brand has an immense importance for the business because it symbolizes a great everything of the company, its ideals, quality, concepts, designs, technology, its way of attending to the customer, its unique peculiarities. The EXP Brasil brand was born from these principles, appropriating the mixture between technology and design, and inserting this concept into the letter X, which has in itself the idea of the correct place, the point of the question and the answer. The use of the negative space was also included in the typography, to reaffirm the studio concept and position.
EXP Brasil Brand Brand Design has been a Silver winner in the Graphics, Illustration and Visual Communication Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
For design images and photos please credit Mateus Matos Montenegro.
Mateus Matos Montenegro was recognized with the coveted Silver A' Design Award in 2020, a testament to excellence of their work EXP Brasil Brand Brand Design.
Journalists and media members can enrich their content with our press releases on Mateus Matos Montenegro, available for free use. Instantly access 6 press releases, available exclusively for journalists.
Mateus Matos Montenegro reveals the inspiration, unique properties, and realization technology behind the EXP Brasil brand design
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