Logothetis
Food Packaging for Logothetis
Mother Nature, the eternal inspiration, leads to an extraordinary design for a traditional way of doing. Logothetis Farm in Zakynthos, Greece, lets the values and importance of the legendary Greek heritage emerge in a dynamic way. The farm to table experience meets the magic of design, storytelling and branding. With a classic and clean identity, and a playful twist for today’s audience, the packaging gives a warm aura that welcomes all consumers to get it!
Download Press Kit № 94668
Download Press Kit № 94668 Food Packaging for Logothetis by Antonia Skaraki to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Logothetis by Antonia Skaraki
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Food Packaging by Antonia Skaraki
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Antonia Skaraki Logothetis
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Antonia Skaraki Food Packaging
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Antonia Skaraki Design Team Photo
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LogothetisBrand Logo
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Logothetis Food Packaging Press Releases
Press releases for Logothetis are now accessible in these languages: English.
Logothetis Food Packaging Media Articles
Ready for your features: articles on Logothetis in various languages, including Spanish, English, Japanese, Russian, German, French, Portuguese, Italian, Arabic (Standard), Hindi, Turkish, Indonesian, Korean and Chinese (Mandarin).
Unique Properties
A contemporary design for a traditional way of doing. Mother Nature unfolds some of her secrets, and the brand, Logothetis Farm in Zakynthos, Greece, offers her unique gifts to all. The farm to table experience met the magic of design and storytelling. That is how a classic and clean identity with a playful twist was created. Cute illustrations and soft pastel colours make this series easily recognizable and memorable. The packaging gives a warm, joyful aura.
Tags
Logothetis, Organic, Bio, Packaging, Design, Storytelling, Farm, Greece, Zante, Zakynthos
Production Technology
Glass jars, paper boxes and metal tins.
Design Challenge
The most difficult creative challenge was to link all meanings in one graphic concept. At the same time, a way to share the values and importance of Zakynthos heritage, while giving the design a modern twist, had to be found.
Project Duration
The project began and finished in 2019 in Athens, Greece.
Operation Flow
The attention to detail in design and storytelling reflected the character of the products, revealing the hard work invested in each one of them, and the consumers appreciated the final packaging.
Research
An extensive research was carried out for the task of creating brand concepts and the subsequent refinement of the final design version. In addition, a thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
Inspiration
Do you know Mother Nature? She is to whom the care of the earth has been given. Enchanted by the stories and myths about Mother Nature, and inspired by the spontaneity of real life moments, the creatives behind this project worked towards the creation of a brand for people with a true zest for life. After all, the term Mother Nature was first coined here, in Greece. Ancient Greeks were the first to imagine nature personified as a young woman who represents the eternal source of creation.
Image Credits
A.S. Advertising, 2019
Project Overview
Logothetis Food Packaging has been a Golden winner in the Packaging Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Golden Recognition
Antonia Skaraki was recognized with the coveted Golden A' Design Award in 2021, a testament to excellence of their work Logothetis Food Packaging.
Antonia Skaraki Press Releases
For journalists seeking engaging content: Explore our press releases featuring Antonia Skaraki's work, freely available for incorporation into your stories. Immediate access is granted to 23 press releases for all journalists.
Logothetis Farm Unveils Enchanting Food Packaging Design Inspired by Mother Nature
Logothetis Farm in Zakynthos, Greece, unveils a captivating food packaging design inspired by the enchanting tales of Mother Nature, offering a farm-to-table experience with a modern twist.
Antonia Skaraki Newsroom
Visit Antonia Skaraki Newsroom for an inside look at exceptional design and award-winning projects.
