Math Alive
Brand Identity for VISANG Education Inc.
Dynamic graphic motifs enrich the learning effect of math in the blended learning environment. Parabolic graphs from mathematics inspired the logo design. Letter A and V are connected with a continuous line, demonstrating the interaction between an educator and a student. It conveys the message that Math Alive guides users to become whiz kids in math. The key visuals represent the transformation of abstract math concepts into three-dimensional graphics. The challenge was to balance the fun and engaging setting for the target audience with professionalism as an educational technology brand.
Download Press Kit № 119111
Download Press Kit № 119111 Brand Identity for VISANG Education Inc. by VISANG to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Math Alive by VISANG
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Brand Identity by VISANG
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VISANG Math Alive
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VISANG Brand Identity
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VISANG Design Team Photo
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VISANG Education Inc Brand Logo
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VISANG Corporate Logo
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Math Alive Brand Identity Press Releases
Press releases tailored for Math Alive are available in the languages: English.
Math Alive Brand Identity Translations
Translations of Math Alive are ready for you in an array of languages: Brand Identity EN, Handelsmerkidentiteit AF, Identiteti I Markës SQ, የምርት መለያ AM, هوية العلامة التجارية AR, Ապրանքանիշի Ինքնությունը HY, Brend Şəxsiyyəti AZ, Marka-Identitatea EU, Айдэнтычнасць Брэнда BE, ব্র্যান্ড আইডেন্টিটি BN, Identitet Brenda BS, Идентичността На Марката BG, အမှတ်တံဆိပ်အထောက်အထား MY, La Identitat De Marca CA, Chizindikiro Cha Mtundu NY, 品牌标识 ZH, Identità Di Marca CO, Identitet Marke HR, Identita Značky CS, Brandidentitet DA, Merkidentiteit NL, Marka Identeco EO, Brändi Identiteet ET, Brändi-Identiteetti FI, L'identité De Marque FR, A Identidade Da Marca GL, ბრენდის იდენტურობა KA, Markenidentität DE, Η Ταυτότητα Της Επωνυμίας EL, બ્રાન્ડ ઓળખ GU, Idantite Mak HT, Imani Iri Iri HA, זהות מותג HE, ब्रांड पहचान HI, Márkaidentitás HU, Identitas Merek ID, Féiniúlacht Branda GA, Njirimara Ika IG, Vörumerki IS, L'identità Del Marchio IT, ブランドアイデンティティ JA, Identitas Merek JV, ಬ್ರ್ಯಾಂಡ್ ಗುರುತು KN, Бренд Сәйкестігі KK, អត្តសញ្ញាណម៉ាក KM, Ikiranga Ikiranga RW, Бренд Иденттүүлүгү KY, 브랜드 아이덴티티 KO, Nasnameya Brand KU, Notam Identitatis LA, Mark Identitéit LB, ຕົວຕົນຂອງຍີ່ຫໍ້ LO, Prekės Ženklo Tapatybė LT, Zīmola Identitāte LV, Идентитетот На Брендот MK, Ny Maha-Marika MG, Identiti Jenama MS, ബ്രാൻഡ് ഐഡന്റിറ്റി ML, Identità Tad-Ditta MT, Te Tohu Tohu MI, ब्रँड ओळख MR, Брэндийн Таних Тэмдэг MN, ब्रान्ड पहिचान NE, Merkeidentitet NO, ବ୍ରାଣ୍ଡ ପରିଚୟ OR, ਬ੍ਰਾਂਡ ਪਛਾਣ PA, هویت برند FA, Tożsamość Marki PL, د برانډ پیژندنه PS, A Identidade Da Marca PT, Identitatea Mărcii RO, Фирменный Стиль RU, برانڊ جي سڃاڻپ SD, Fa'ailoga Fa'ailoga SM, Идентитет Бренда SR, Dearbh-Aithne Branda GD, Brand Identity SN, වෙළඳ නාම අනන්යතාවය SI, Identita Značky SK, Identiteta Blagovne Znamke SL, Aqoonsiga Summadadu SO, Lebitso La Lebitso ST, La Identidad De Marca ES, Identitas Brand SU, Utambulisho Wa Chapa SW, Varumärkesidentitet SV, பிராண்ட் அடையாளம் TA, బ్రాండ్ గుర్తింపు TE, Шахсияти Бренд TG, เอกลักษณ์ของแบรนด์ TH, Marka Şahsyýeti TK, Ang Pagkakakilanlan Ng Tatak TL, Marka Kimliği TR, Бренд Үзенчәлеге TT, ماركا كىملىكى UG, Ідентичність Бренду UK, برانڈ کی شناخت UR, Brend Identifikatori Grafikning UZ, Nhận Diện Thương Hiệu VI, Hunaniaeth Brand CY, Merkidentiteit FY, Uphawu Lwegama XH, סאָרט אידענטיטעט YI, Brand Idanimo YO, Ubunikazi Bomkhiqizo ZU, 品牌標識 ZY, Identidad Sa Tatak CEB, Ka ʻike HAW, Hom Cim HMN, expanding accessibility.
Math Alive Brand Identity Media Articles
Utilize our prepared articles to feature Math Alive, available in the languages: Korean, Japanese, Russian, Chinese (Mandarin), Italian, German, French, Portuguese, Dutch, English, Spanish, Hindi, Indonesian, Arabic (Standard) and Turkish.
Unique Properties
Math Alive is an interactive math learning program where abstract math concepts appear as physical objects in a virtual world. The brand aims to teach math more effectively through a digital program where students can touch and experiment with math in material form. The logotype was designed with seamless flowing lines, representing the brand concept of bringing life to the abstract math concepts.
Tags
Brand Identity, Logo, Branding, Visual Identity, Math, Education, Digital, Experience
Production Technology
Math Alive embodies the nature of mathematics and believes math is a language that expresses logic and rational thinking. Designs for Math Alive required conveying these two notions by applying vivid colors and dynamic shapes and lines across the applications.
Design Challenge
The main task was to organize the visual identity with a fun and approachable mood. However, considering that Math Alive is part of the education business, it was inevitable to reveal its expertise that plays a leading role in the educational technology field. The key was to balance the young and fun setting for the target audience with professionalism as an educational technology brand.
Project Duration
The project started in April 2020 and finished in August 2020, in Seoul, South Korea.
Operation Flow
Students struggle with math as it becomes more abstract as they advance through school. Math Alive complements such problems with an interactive digital program where students can learn math through digital communications by touching and experimenting with visual aids. The key visuals enrich the UI of the program to engage students in a fun and creative environment of Math Alive.
Research
The research goal was to find a solution for visualizing the effective technology that Math Alive offers. The design team approached the solution by creating a visual concept of whiz kids expressing themselves through the art of bricolage. The term bricolage is a technique that uses a diverse range of materials similar to the creative and experiential learning method of Math Alive.
Inspiration
Parabolic graphs from mathematics inspired the logo design. Letter A and V are connected with a continuous line, demonstrating the interaction between an educator and a student. It conveys the message that Math Alive guides users to become masters in math. The key visuals represent the transformation of abstract math concepts into three-dimensional graphics.
Image Credits
Shutterstock, Clipart Korea
Project Overview
Math Alive Brand Identity has been a Golden winner in the Graphics, Illustration and Visual Communication Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Golden Recognition
VISANG was recognized with the coveted Golden A' Design Award in 2021, a testament to excellence of their work Math Alive Brand Identity.
VISANG Press Releases
Discover VISANG's journey through our press releases, available for all press members and journalists to use without restrictions. Journalists can access 1 press releases immediately, ready for your use.
Introducing Math Alive: A Revolutionary Interactive Math Learning Program by VISANG
Seoul, South Korea - August 2020 - VISANG unveils Math Alive, an innovative interactive math learning program designed to revolutionize the way students engage with mathematics.
VISANG Newsroom
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