'Mr.Penguin' by Xianfeng Wu: Innovation in Tea Packaging

Mr.Penguin

Tea Packaging for Xianfeng Wu

It breaks the traditional form of tea packaging and hopes to cater to more young people who love Chinese tea. The appearance of the product is designed according to the shape of penguin, you can feel a kind of warm picture when displaying. Penguin gives people a warm feeling, and tea also gives people a warm heart. We hope that through the IP image of penguin, customers will have a more intimate feeling when they buy, form a symbolic communication, and make the brand more prominent when the products are on the shelves.

Xianfeng Wu 2021 Professional Bronze Press Kit № 123302

Download Press Kit № 123302

Download Press Kit № 123302 Tea Packaging for Xianfeng Wu by Xianfeng Wu to access high-res images, essential texts, translations, and exclusive interviews—all in one.

Available Now for Your Next Story

At design|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.

Please Note:

Credit the work's creator and/or photographer.
Mention design|newsroom as your source.
Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.

Let’s Collaborate: Your stories matter. design|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.

Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.

Mr Penguin by Xianfeng Wu

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. Image Credits Section holds all necessary photo accreditation details.

Tea Packaging by Xianfeng Wu

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. To identify photo contributors, visit the Image Credits Section.

Xianfeng Wu Mr Penguin

Download 1800 Pixels JPEG Image.

Maximize the potential of this 1800-pixel image: at 300 DPI, it delivers exceptional detail up to 6 inches, while at 150 DPI, it offers clarity for prints up to 12 inches. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. For photo credit information, refer to the Image Credits Section.

Xianfeng Wu Tea Packaging

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. With press accreditation, enjoy watermark-free, high-res downloads. Low-res images are available immediately for all. Details on photo contributions are located in the Image Credits Section.

Mr.Penguin Tea Packaging Press Releases

Our Mr.Penguin press releases are ready in languages: English, for your convenience.

Mr.Penguin Tea Packaging Media Articles

Access our collection of Mr.Penguin articles, ready for use and offered in languages: Korean, Indonesian, Japanese, Russian, German, Portuguese, Spanish, English, Chinese (Mandarin), Hindi, French, Italian, Dutch, Turkish and Arabic (Standard).

Unique Properties

It breaks the traditional form of tea packaging and hopes to cater to more young people who love Chinese tea. The appearance of the product is designed according to the shape of penguin, You can feel a kind of warm picture when displaying.

Production Technology

Vitreous material is adopted in the creation of tank body, which makes it possible to have a sight of spheroidal orange puer tea inside the tank. Soft wooden cover matches its scarf made it more fashionable and leisure .

Design Challenge

In the process of product proofing and production, there are also many obstacles, because the product involves the combination of a variety of materials, most of which are completed by hand. In the process of assembly, there are some difficulties. Through close communication with the manufacturer in the later stage, the product is finally presented perfectly, and the market feedback is good.

Project Duration

The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020

Operation Flow

Additionally, when you turn the cover over, what will come into your eyes is a handsome Mr.Penguin. And that is the original idea of Mr. Penguin. The empty tank can be used as storage tank or vase after you finish drinking the tea in the tank. Thus it can integrate your life very naturally.

Research

In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of materials, convenient use of products, environmental protection and recycling can promote the sales of products.

Inspiration

Penguin gives people a warm feeling, and tea also gives people a warm heart. We hope that through the IP image of penguin, customers will have a more intimate feeling when they buy, form a symbolic communication, and make the brand more prominent when the products are on the shelves.

Project Overview

Mr.Penguin Tea Packaging has been a Bronze winner in the Packaging Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Image Credits

For design images and photos please credit Xianfeng Wu.

Bronze Recognition

Xianfeng Wu was recognized with the coveted Bronze A' Design Award in 2021, a testament to excellence of their work Mr.Penguin Tea Packaging.

Xianfeng Wu Press Releases

Explore the world of Xianfeng Wu through our press releases, designed for media members to use freely and enrich your content. Immediate access is granted to 4 press releases for all journalists.

Introducing Mr. Penguin: A Unique Tea Packaging Design by Xianfeng Wu

Discover the Innovative Tea Packaging Design Inspired by Warmth and Symbolism

Xianfeng Wu Newsroom

Access Xianfeng Wu Newsroom for exclusive insights into distinguished design and laureled projects.

You are currently viewing Media Showcase № 123302. Visit Xianfeng Wu's newsroom to access their celebrated portfolio, high-resolution media, insightful interviews, and extensive links. You are currently viewing Press Kit / Media Showcase 123302 for the Mr.Penguin, with further content available in Newsroom 304222.