Packaging for Eisbock Brewery Zug, Switzerland
The newly founded Eisbock brewery asked the graphic designer and illustrator Res Zinniker for a packaging design. The starting point was the name Noxx and the black bottle. The design was printed directly on the glass and a special color was selected for each type in addition to white. Dark as night (Noxx), a series with eerie creatures that stimulate the imagination was created.
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Explore press materials for Noxx Bottle Design, available in languages such as English.
Ready-to-feature articles on Noxx Bottle Design are available in these languages: Turkish, Arabic (Standard), Russian, Portuguese, Indonesian, Spanish, Hindi, French, Korean, Japanese, English, Chinese (Mandarin), Italian, German and Dutch, for your convenience.
The newly founded Eisbock brewery asked the graphic designer and illustrator Res Zinniker for a packaging design. The starting point was the name NOXX and the black bottle. The design was printed directly on the glass and a special color was selected for each type in addition to white. Dark as night (NOXX), a series with eerie creatures that stimulate the imagination was created.
Craftbeer, Screenprint, Bottle, Switzerland, Creepy, Creatures
Screen printing on glass.
The exchange of ideas with the customer side was quite easy and we quickly agreed on the direction we were taking. The hardest part was to convey the uncanny feeling onto the bottle. Much work has been done on the details of the creatures and various variants have been discarded.
The project started in January 2017 in Zug, Switzerland and ended with the completion of the entire series in June 2018.
The packaging must immediately attract attention and stick with the consumer as name and appearance.
In the beer industry in particular, a new product is about attracting attention. There's no point in packing an excellent beer in a mediocre design. The client's demands were clear - they wanted both at an excellent level. In the research, the stories of H.P. Lovecraft emerged with its eerie world. This feeling was to be transferred to the packaging. There was a lively exchange with the customer, where various monsters were discussed and many sketches were sent back and forth. The realization took place with Clip Studio Paint and Adobe Illustrator.
H.P. Lovecraft and other characters from comics and illustration books. Thomas Ott inspired me to illuminate the motifs darkly and eerily.
Noxx Bottle Design Packaging has been a Silver winner in the Packaging Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
For design images and photos please credit Res Zinniker.
Res Zinniker was recognized with the coveted Silver A' Design Award in 2021, a testament to excellence of their work Noxx Bottle Design Packaging.
For journalists seeking engaging content: Explore our press releases featuring Res Zinniker's work, freely available for incorporation into your stories. Instantly access 1 press releases, available exclusively for journalists.
Res Zinniker's Noxx Bottle Design: A Dark and Eerie Packaging Creation
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