Posters for Common Space
Using simple geometric shape and flat techniques, such as triangles, circles or squares, the design presents viewers with a unique world where the relations between symbols and meanings are not definite that viewers can explore any possible interpretation. The designer also uses only one highly saturated color in each poster to put viewers into an unease state that it seems something is needed attention. The spatial arrangement of color blocks and graphics creates an ambiguous space, which appears to be two-dimensional but also three-dimensional, constantly bewildering the viewers.
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Availability alert: Press releases for Reconstruct in languages including English.
Leverage our ready-to-publish articles on Reconstruct, offered in a range of languages: English, Portuguese, Dutch, Italian, German, French, Korean, Japanese, Russian, Spanish, Hindi, Chinese (Mandarin), Turkish, Arabic (Standard) and Indonesian.
The set of posters was designed for advocating the importance of re-connection among community in the post-epidemic era. The first poster uses graphic filling and stacking to represent an anxious person facing the epidemic. The second constructs a special box as a symbol of a camera, which documents the critical moment of changes. The third reconstructs the shape of Gambiered Canton Gauze Zongzi through lines and rectangles. These lines also symbolize the connection between people.
Graphic Design, Poster, Illustration, Typography, Campaign, Community, Reconstruction, Reconnection
The posters were created by designer with Adobe Illustrator, Affinity Designer and Adobe After Effects software.
The challenge of this project is to find the principle of things and reconstruct a new way of perceiving the world using graphic design methods.
The project has started since September 2021 in Foshan.
The posters are designed as for print production and for digital purposes. They are designed for the community displays, arousing viewers’ interest, and then directing them to participate the activities and follow the official account of the organization to get the details. They are also for digital promote campaign. On social media, these posters are transformed into animated graphics.
The research of this design is based on constructivism and Kandinsky’s Points and Lines to Plane, exploring the essence of substances through the study of the composition of the world and reconstructing a new way of perceiving the world.
Since the outbreak of the epidemic, people have been forced to live in small-scale communities and are under tremendous mental pressure. The design, which was inspired by Kandinsky’s research on points, lines, planes and colors, aims to build a new bridge between thinking and vision. With the use of these fundamental elements, it reconstructs a new way of perceiving the world and arouses people’s urge to interact and communicate.
Reconstruct Posters has been a Iron winner in the Graphics, Illustration and Visual Communication Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
For design images and photos please credit Bo Wang.
Bo Wang was recognized with the coveted Iron A' Design Award in 2022, a testament to excellence of their work Reconstruct Posters.
Explore the world of Bo Wang through our press releases, designed for media members to use freely and enrich your content. Journalists can access 1 press releases immediately, ready for your use.
Bo Wang's Reconstruct project aims to advocate the importance of re-connection among communities in the post-epidemic era through a set of thought-provoking posters.
Discover outstanding design and award-winning initiatives in the Bo Wang Newsroom.
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