Zhu Xixi
Gift Box for Wuhan Sanbu Brand Design
2022 is the year of the tiger in the Chinese lunar calendar. The most direct way is to use tiger graphics. The designer uses the similar pronunciation of tiger and blessing in Chinese, and uses five tigers to express wu fu lin men (a Chinese idiom, commonly used in New Years). use idioms and graphics to form double New Year's blessings. Bold orange and green contrasting colors make the whole package more stylish. The box can be used as a decorative painting, and at the same time, there is a colorable tiger picture for people to interact.
Download Press Kit № 134487
Download Press Kit № 134487 Gift Box for Wuhan Sanbu Brand Design by Jin Zhang to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Zhu Xixi by Jin Zhang
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Gift Box by Jin Zhang
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Jin Zhang Zhu Xixi
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Jin Zhang Gift Box
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Jin Zhang Designer Portrait Photo
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Wuhan Sanbu Brand DesignBrand Logo
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Zhu Xixi Gift Box Press Releases
Access press releases crafted for Zhu Xixi in these languages: English.
Zhu Xixi Gift Box Translations
Translations of Zhu Xixi are ready for you in an array of languages: Gift Box EN, Geskenkboks AF, Kutia E Dhuratave SQ, የስጦታ ሳጥን AM, صندوق الهدايا AR, Նվեր Տուփը HY, Hədiyyə Qutusu AZ, Opari-Kutxa EU, Падарункавая Скрынка BE, উপহার বাক্স BN, Poklon Kutija BS, Подаръчната Кутия BG, Gift Box MY, La Caixa De Regal CA, Ang Kahon Sa Regalo CEB, Mphatso Bokosi NY, 禮盒 ZY, Scatula Di Rigalu CO, Poklon Kutija HR, Dárková Krabička CS, Gaveæske DA, Geschenkdoos NL, Donacskatolo EO, Kinkekarp ET, Lahjapakkaus FI, La Boîte-Cadeau FR, Am Bogsa Tiodhlac GD, A Caixa De Agasallo GL, სასაჩუქრე ყუთი KA, Geschenkbox DE, Το Κουτί Δώρου EL, ગિફ્ટ બોક્સ GU, Bwat Kado HT, Akwatin Kyauta HA, ʻo Ka Pahu Makana HAW, קופסת מתנה HE, उपहार बॉक्स HI, Khoom Plig Lub Thawv HMN, Az Ajándékdoboz HU, Gjafakassi IS, Igbe Onyinye IG, Kotak Hadiah ID, Bosca Bronntanais GA, La Confezione Regalo IT, ギフトボックスと JA, Kothak Hadiah JV, ಉಡುಗೊರೆ ಪೆಟ್ಟಿಗೆಯು KN, Сыйлық Қорабы KK, ប្រអប់អំណោយ KM, Agasanduku K'impano RW, 선물 상자는 KO, Qutiya Diyariyê KU, Белек Кутусу KY, ກ່ອງຂອງຂວັນ LO, Donum Archa LA, Dāvanu Kaste LV, Dovanų Dėžutė LT, Cadeau Këscht LB, Кутија За Подарок MK, Boaty Fanomezana MG, Kotak Hadiah MS, ഗിഫ്റ്റ് ബോക്സ് ML, Kaxxa Tar-Rigali MT, Te Pouaka Koha MI, गिफ्ट बॉक्स MR, Бэлгийн Хайрцаг MN, उपहार बक्स NE, Gaveeske NO, ଉପହାର ବାକ୍ସ OR, د ډالۍ بکس PS, جعبه هدیه FA, Pudełko Upominkowe PL, Caixa De Presente PT, ਗਿਫਟ ਬਾਕਸ PA, Cutia Cadou RO, Подарочная Коробка RU, Pusa Meaalofa SM, Поклон Кутија SR, Bhokisi Rechipo SN, تحفا باڪس SD, තෑගි පෙට්ටිය SI, Darčeková Krabička SK, Darilna Škatla SL, Sanduuqa Hadiyaddu SO, Lebokose La Limpho ST, Caja De Regalo ES, Kotak Kado SU, Sanduku Zawadi SW, Presentförpackning SV, Ang Kahon Ng Regalo TL, Қуттии Тӯҳфа TG, பரிசு பெட்டி TA, Бүләк Тартмасы TT, గిఫ్ట్ బాక్స్ TE, กล่องของขวัญ TH, Hediye Kutusu TR, Sowgat Gutusy TK, Подарункова Коробка UK, گفٹ باکس UR, سوۋغات ساندۇقى UG, Sovg'a Qutisi UZ, Hộp Quà Tặng VI, Blwch Rhodd CY, Kado Doaze FY, Ibhokisi Yesipho XH, טאַלאַנט קעסטל YI, Apoti Ẹbun YO, Ibhokisi Lesipho ZU, 礼品盒 ZH, expanding accessibility.
Zhu Xixi Gift Box Media Articles
Explore our ready-to-use articles on Zhu Xixi, available in multiple languages: Indonesian, Dutch, Korean, English, Japanese, Russian, Chinese (Mandarin), Italian, German, French, Portuguese, Spanish, Hindi, Turkish and Arabic (Standard), for your feature stories.
Unique Properties
2022 is the Year of the Tiger in the Chinese lunar calendar. Most of the New Year's gifts are showing Chinese traditions, but the brand wants a high-end dim sum gift box that combines traditional Chinese culture and is young and fashionable. The designer used the similar pronunciation of "tiger" and "blessing" in Chinese to express "wu hu lin men" (Chinese idiom, New Year's blessing) with five tigers; boldly used orange and green to contrast colors to make the whole package more fashionable.
Tags
zhuxixi、gift box for dim sum、gift box for the Year of the Tiger
Production Technology
Both the gift box and the inner box are printed on ordinary cardboard, and the three-dimensional embossing effect is made to highlight the realistic tiger graphic. It is worth mentioning that the designer deliberately designed the box to be a thin growing strip, and embedded the lid into the bottom box. Inside, just like a framed painting, the box can be used as a decorative painting, and the packaging has the opportunity for secondary use to reduce waste.
Design Challenge
The biggest challenge of this packaging is: not only let the older people feel the traditional atmosphere, but also let the young people feel fashionable, how to integrate traditional Chinese culture and fashion is the most important problem to be solved.
Project Duration
The project is designed in November 2021 and will be sold in Wuhan, China in December 2021
Operation Flow
In the Chinese Year of the Tiger, the idiom "five blessings come to the door" composed of tiger patterns and five tigers gives the most direct double New Year's blessing. At the same time, the tiger paintings prepared for people in the box can be used for coloring, which can create emotional interaction between people and make the New Year atmosphere more intense.
Research
After confirming the idea of using five tigers to express New Year's greetings, the designer consulted a lot of materials and found five tigers representing five different meanings from different regions of China, such as representing peace, good luck, guardianship, and happiness. , fortune. And re-drawing and coloring, not only retains the traditional form, but also fashion.
Inspiration
The most direct way to create a gift box for the Year of the Tiger is to use tiger graphics. The designer used five tigers to express "wu hu lin men" (Chinese idiom, often used for New Year wishes), using the similar pronunciation of "tiger" and "blessing" in Chinese. Idioms and graphics form a double New Year's greeting. At the same time, there is a tiger picture in the box that people can color together to enhance the emotional interaction between people.
Project Overview
Zhu Xixi Gift Box has been a Iron winner in the Packaging Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Image Credits
For design images and photos please credit Jin Zhang.
Iron Recognition
Jin Zhang was recognized with the coveted Iron A' Design Award in 2022, a testament to excellence of their work Zhu Xixi Gift Box .
Jin Zhang Press Releases
Explore the world of Jin Zhang through our press releases, designed for media members to use freely and enrich your content. Unlock 12 press releases now, directly accessible to journalists.
Zhu Xixi: A Stylish Gift Box for the Year of the Tiger
Introducing Zhu Xixi, a unique gift box designed by Jin Zhang to celebrate the Chinese Year of the Tiger, combining traditional culture with a modern twist.
Jin Zhang Newsroom
Dive into Jin Zhang Newsroom to explore celebrated designs and projects.
