Switchbag

Backpack for ASA Leather Work

The Switch Bag is born from the pandemic's impact and mirrors the dual facets of human nature. It was inspired by architecture and the painter Mondrian. The outside of this object is minimal and silent, contrasting with the interior which has vibrant and colorful boxes. These boxes equipped with magnets can be moved and adapted to the user's needs. It morphs into a backpack, an office/nomadic home, a home decor object, or an organizer and adapts to diverse environments, echoing the resilience demanded in tough times.

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Switchbag by Stéphanie Branco

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Backpack by Stéphanie Branco

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Stéphanie Branco Switchbag

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Stéphanie Branco Backpack

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Stéphanie Branco Designer Portrait Photo

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ASA Leather WorkBrand Logo

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Stéphanie Branco Interview

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Switchbag Backpack Press Releases

Explore press materials for Switchbag, available in languages such as English.

Switchbag Backpack Media Articles

Utilize our prepared articles to feature Switchbag, available in the languages: English, Spanish, French, Italian, German, Chinese (Mandarin), Dutch, Portuguese, Indonesian, Japanese, Arabic (Standard), Turkish, Korean, Russian and Hindi.

Unique Properties

Inspired by a pandemic period Switch Bag talks about mental health. It represents the different sides we show to the world. Outside - more minimalist and silent ; the Inside - with many colors and imaginaries.Inspired by architecture and Mondrian, the magnetized and colored compartments of the Switch Bag disclose little worlds inside them. It is a backpack, an office, a nomadic home, a decoration object, an organizer… it switches to adapt its environment.

Tags

nomadbag, switchbag, nomadhome, organizer, handstitched, handmade, backpack, handbag

Production Technology

Handstitch and handmade with upcycled leather

Design Challenge

The difficult part was producing the molds for the object so that all the compartments fit perfectly into each other. Being an object made manually, there was also a challenge in relation to the material (leather) and its behavior.

Project Duration

The project started in June 2022 in Lisbon and is supported by the European Comission and Worth Project II and was exhibited at Design Milan Week in April 2023.

Operation Flow

The SwitchBag has a detachable interior boxes with magnets that allow its location and position to be modified and adapted to the user's needs. These boxes can also be used as decoration.

Research

The research was based on how to transform a simple backpack into an up-to-date, beautiful and functional object that is adaptable and has multiple functions. It Involved design research, trends, 3D modeling, 2D modeling and 3 prototypes made and sew by hand.

Inspiration

Inspired by architectural geometrical forms and by Mondrian paintings. As Mondrian, that painted basic elements with straight lines and pure color, in order to reveal the mystical energy between the forces that governed nature and the universe, the magnetized and colored compartments of the Switch Bag disclose little worlds inside them.

Image Credits

Image #1: Photographer Maria Louro and ASA Leather Work, 2023. Image #2: Photographer Maria Louro and ASA Leather Work, 2023. Image #3: Photographer Maria Louro and ASA Leather Work, 2023. Image #4: Photographer Maria Louro and ASA Leather Work, 2023. Image #5: Photographer Stéphanie Branco ASA Leather Work, 2023. Video Credits: Amanda Naughton, 2023.

Project Overview

Switchbag Backpack has been a Bronze winner in the Fashion and Travel Accessories Design award category in the year 2023 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Bronze Recognition

Stéphanie Branco was recognized with the coveted Bronze A' Design Award in 2024, a testament to excellence of their work Switchbag Backpack.

Stéphanie Branco Press Releases

For journalists seeking engaging content: Explore our press releases featuring Stéphanie Branco's work, freely available for incorporation into your stories. Journalists, gain instant access to 1 press releases today.

Introducing Switchbag: A Revolutionary Backpack Design by Stéphanie Branco

Stéphanie Branco Unveils the Innovative Switchbag Backpack

Stéphanie Branco Newsroom

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