Yancha

Packaging for Yancha

Designed exclusively for Yancha, this packaging represents the dedication of Yancha in providing a new choice for lung health support to modern individuals affected by issues such as tobacco, haze, exhaust fumes, and cooking fumes. In addition, Yancha inherits a century-old traditional formula for promoting lung health, combining it with traditional tea-making techniques, and applying modern biotechnology for improvement.

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Download Press Kit № 152713 Packaging for Yancha by Binguowenhua Binguowenhua1 to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Yancha by Binguowenhua Binguowenhua1

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Packaging by Binguowenhua Binguowenhua1

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Binguowenhua Binguowenhua1 Yancha

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Binguowenhua Binguowenhua1 Packaging

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YanchaBrand Logo

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Unique Properties

Designed exclusively for YANCHA, this packaging represents the dedication of YANCHA in providing a new choice for lung health support to modern individuals affected by issues such as tobacco, haze, exhaust fumes, and cooking fumes. In addition, YANCHA inherits a century-old traditional formula for promoting lung health, combining it with traditional tea-making techniques, and applying modern biotechnology for improvement.

Tags

YANCHA, tea making flow chart, oriental picture scroll, oriental flavor, ancient method

Production Technology

The national patented technology is used in the preparation process: "a kind of smoke-clearing and lung-clearing tea and its preparation method"

Design Challenge

Packaging design is a dynamic field where new trends and styles are constantly emerging. Designers must understand the culture, preferences and consumer behavior of the target market to effectively convey product information and brand values, making attractive packaging design relevant to the target market Linking is a challenging task.

Project Duration

The project started in Guangzhou in July 2022 and was completed in Guangzhou in June 2023. The illustration of the tea making flowchart was publicly released on Weibo in June 2023

Operation Flow

It is the same as brewing tea in daily life. Take 5 grams of tea and brew it with boiling water at 90°C for 3-5 minutes. Make it twice a day to achieve the daily effect of nourishing the lungs and lightening the lungs.

Research

While maintaining the shape and taste of the tea, long-term drinking of the tea has a significant effect on degrading nicotine in the human body. The tea is a daily lung-nourishing product suitable for the whole family. Consumers affected by problems such as oily smoke will be provided with new options for light lung maintenance.

Inspiration

The product follows the principle of minimalist design, with an overall aesthetic and graceful appearance. The packaging adopts the technique of white line wash painting to present an oriental essence. Inspiration is drawn from the creative techniques of ancient scrolls, and inspiration is derived from the twelve traditional manual tea-making processes.

Project Overview

Yancha Packaging has been a Iron winner in the Packaging Design award category in the year 2023 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Image Credits

For design images and photos please credit Binguowenhua Binguowenhua1.

Iron Recognition

Binguowenhua Binguowenhua1 was recognized with the coveted Iron A' Design Award in 2024, a testament to excellence of their work Yancha Packaging.

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