Serum

Cosmetics Packaging for ABC Design Communication

Its visual symbolism with the grand prix flag communicates the speed and effectiveness of the product's anti-wrinkle action. The reflection of the power and speed of reconstructive abilities of the product on the human skin was the inspiration behind the visual design. To underline its capacity, the inspiration was the black and white checkered flag of the grand prix, marking the product's rapid launch at providing the skin with protection. The hardest part of the process was the collaboration with the printer, in order to achieve the emboss on the silver box.

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Download Press Kit № 152722 Cosmetics Packaging for ABC Design Communication by Andromachi Kakava to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Serum by Andromachi Kakava

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Cosmetics Packaging by Andromachi Kakava

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Andromachi Kakava Serum

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Andromachi Kakava Cosmetics Packaging

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ABC Design CommunicationBrand Logo

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Unique Properties

Frezyderm's Face Serum boxes are intended for doctors only and was created to be given to them as an information promotion kit. Its visual symbolism with the grand prix flag communicates the speed and effectiveness of the product's anti-wrinkle action.

Tags

cosmetics, frezyderm, serum, silver, packaging

Production Technology

The Series contains 6 different Serums that help skin elasticity, reduce wrinkles and moisturize the skin, enhancing the basic skin care cream. The metallic texture of the packaging combined with the embossed pattern, the colors and the FACE SERUM logo herald a unique and effective action.

Design Challenge

The hardest part of the process was the collaboration with the printer, in order to achieve the emboss on the silver box.

Project Duration

The project started in April 2022 in Athens and finished in November 2022 in Athens.

Operation Flow

Frezyderm Face Serum case is addressed to dermatologists specifically and was created to be distributed to them as information promotion kit.

Research

Frezyderm's Face Serum boxes where created to be given to doctors as information and as a treatment suggestion for their patients. The reference to the power and speed of the product in rebuilding the skin was the inspiration for the visual design with a checkered pattern dominating printed and embossed on the metallic paper. So the symbolism wins the impressions and the experts are conquered.

Inspiration

The reflection of the power and speed of reconstructive abilities of the product on the human skin was the inspiration behind the visual design. To underline its capacity, we were inspired after the black and white checkered flag of the grand prix, marking the product's rapid launch at providing the skin with protection.

Project Overview

Serum Cosmetics Packaging has been a Iron winner in the Packaging Design award category in the year 2023 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Image Credits

For design images and photos please credit Andromachi Kakava.

Iron Recognition

Andromachi Kakava was recognized with the coveted Iron A' Design Award in 2024, a testament to excellence of their work Serum Cosmetics Packaging.

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