App for Akbank
The new design of the Akbank Mobile app provides a new perspective in terms of social, smart, future-proof and rewarding banking experience. With the personalized area design on the main page, users can view smart insights to ease their financial life. Also, with this new design approach, traditional banking transactions speak the users' language with contact thumbnails visuals, simplified actions flows and concepts.
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Download Press Kit № 99903 App for Akbank by Akbank to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Press releases for Akbank Mobile are now accessible in these languages: English.
Bringing Akbank Mobile closer to you with translations in multiple languages: Aplicația Mobilă RO, Мобильное Приложение RU, موبائل ايپ SD, Polokalama Feaveaʻi SM, Мобилна Апликација SR, Tha App Gluasadach GD, Mobile App SN, ජංගම යෙදුම SI, Mobilná Aplikácia SK, Mobilna Aplikacija SL, Barnaamijyada Mobilada SO, App ST, La Aplicación Móvil ES, Aplikasi Mobile SU, Programu Ya Simu Ya Rununu SW, Mobilapp SV, மொபைல் பயன்பாடு TA, మొబైల్ అనువర్తనం TE, Барнома Мобилӣ TG, แอพมือถือ TH, Ykjam Programma Ykjam TK, Mobile App TL, Mobil Uygulama TR, Мобиль Кушымта TT, كۆچمە ئەپ UG, Мобільний Додаток UK, موبائل ایپ UR, Mobil Ilova UZ, Ứng Dụng Di Động VI, Mae Ap Symudol CY, Mobile App FY, Isoftware XH, רירעוודיק אַפּ YI, Alagbeka App YO, Uhlelo Lokusebenza Leselula ZU, 移動應用 ZY, Mobile App CEB, ʻ Applelo Pūnaewele HAW, Mobile App HMN, Mobile App EN, Mobiele App AF, Aplikacioni Celular SQ, የሞባይል መተግበሪያ AM, تطبيق الهاتف المحمول AR, Բջջային Հավելված HY, Mobil Tətbiqetmə AZ, Aplikazio Mugikorra Mugikor EU, Мабільнае Прыкладанне BE, মোবাইল অ্যাপ্লিকেশন BN, Mobilna Aplikacija BS, Мобилното Приложение BG, မိုဘိုင်း App MY, L’Aplicació Mòbil CA, Pulogalamu Yam'manja NY, 移动应用 ZH, App Mobile CO, Mobilna Aplikacija HR, Mobilní Aplikace CS, Mobilapp DA, Mobiele App NL, Movebla App EO, Mobiilirakendus ET, Mobiilisovellus FI, L'application Mobile FR, A Aplicación Móbil GL, მობილური აპის KA, App DE, Η Εφαρμογή Για Κινητά EL, મોબાઇલ એપ્લિકેશન GU, App Mobil HT, App Ta Hannu HA, אפליקציה לנייד HE, मोबाइल ऐप HI, Mobilalkalmazás HU, Aplikasi Seluler ID, Soghluaiste É Aip GA, Ngwa Mkpanaka IG, Farsímaforrit IS, L'app Mobile IT, モバイルアプリ JA, Aplikasi Ponsel JV, ಮೊಬೈಲ್ ಅಪ್ಲಿಕೇಶನ್ KN, Мобильді Қосымша KK, កម្មវិធីទូរស័ព្ទចល័ត KM, Porogaramu Igendanwa RW, Мобилдик Колдонмо KY, 모바일 앱 KO, Sepana Mobîl KU, Mobile App LA, Mobil App LB, App ມືຖື LO, Programa Mobiliesiems LT, Mobilā Lietotne LV, Мобилна Апликација MK, Rindrambaiko Finday MG, Aplikasi Mudah Alih MS, മൊബൈൽ അപ്ലിക്കേഷൻ ML, App Mobbli MT, Tono Pūkoro MI, मोबाइल अॅप MR, Гар Утасны Програм MN, मोबाइल अनुप्रयोग NE, Mobilapp NO, ମୋବାଇଲ୍ ଆପ୍ OR, ਮੋਬਾਈਲ ਐਪ PA, برنامه تلفن همراه FA, Aplikacja Mobilna PL, ګرځنده ایپ PS, Aplicativo Móvel PT.
Ready for your features: articles on Akbank Mobile in various languages, including Spanish, Turkish, Indonesian, Japanese, Russian, German, Portuguese, English, Hindi, French, Korean, Italian, Dutch, Arabic (Standard) and Chinese (Mandarin).
Akbank Mobile provides a new perspective on traditional banking which now speaks the users' language with contact thumbnails, simplified actions, phrases, and concepts that are familiar to the user rather than system-oriented terms. Its strength is the human-first approach to building empathy and trust. With its personalized area on the main page, the users can view smart insights to ease their financial life. Also, the users will save time with the AI that thinks in users’ stead.
Banking, Banking App, Personalized Experience, Personal Finance Assistance, Smart Banking, Social Banking, Future-Proof Banking, Rewarding Banking
The app is available for iOS and Android devices in English and Turkish language versions. Design Tools: Sketch, After Effects, Principle, Photoshop, Invision, Zeplin Development tools: Angular JS, React, React native, .Net, PHP, html5, javascript
To enable to communication we envisioned, we had to ask the user to give a portion of their dashboard and trust us that it will be worth it. Since mostly the communication the users expect is related to sales, initially users hesitated to read this area. We did a lot of prototyping to find the right size, look and feel and content curation to help users own and love this communication with the bank. We also had a lot of technical challenges to create insights and place them in a dashboard without negative impacts on the performance of the app.
The design process of the project started in the last quarter of 2018 in Istanbul and had first released in September 2019 in Istanbul. It is an ongoing journey still with updates and user feedback.
Normally the communication of users and the bank was mostly composed of one-way interactions. We wanted to create two-way communication and make it free from financial terms. We create a Communication Area on our dashboard. This is an area where our AI engine gives smart insights to the user to reduce stress, help them make more of what they have. Here users are also sharing their feedbacks and needs with the bank. So it is a unique place for valuable two-way conversations.
With a human-centric approach, we benefited from a wide range of research methods like market research, questionaries, user interviews, shadowing, heuristic evaluation and design workshops to develop better empathy with users. We turned our insights into creating personas, user stories, journey mappings. To validate the new design we ran several user testings. As a result, we verified our hypothesis on what people would expect from smart, social, intuitive and personalized banking experience.
We want to make Akbank customers love everyday banking. Therefore, we've started to reimagine and design all digital channels of Akbank. Akbank Mobile is one of the pillars of this process. After all the studies the team went through, we have been thinking about how to make banking smart, social, future-proof and rewarding. We designed Akbank Mobile. With our product’s personalizations and recommendations, a mobile banking experience has never been so clean and intuitive.
Image #1: Illustrator Akbank Design Studio, Akbank Mobile, 2019. Image #2: Illustrator Akbank Design Studio, Akbank Mobile, 2019. Image #3: Illustrator Akbank Design Studio, Akbank Mobile, 2019. Image #1: Illustrator Akbank Design Studio, Akbank Mobile, 2019. Video Credits: Illustrator Akbank Design Studio, Akbank Mobile, 2019.
Akbank Mobile App has been a Golden winner in the Mobile Technologies, Applications and Software Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Akbank was recognized with the coveted Golden A' Design Award in 2020, a testament to excellence of their work Akbank Mobile App.
Numerous press releases on Akbank and their achievements are at your disposal, inviting press members to use them freely in their coverage. Now available: Immediate access to 2 press releases for journalists.
Akbank revolutionizes everyday banking with the launch of Akbank Mobile, a smart, social, and rewarding mobile banking app, released in September 2019 in Istanbul.
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