Creative Prototyping Unit Design Team Photo
Creative Prototyping Unit

Creative Prototyping Unit is an acclaimed startup based in London, Great Britain. Recognized for their exceptional talent and innovative design prowess, Creative Prototyping Unit has been honored as the winner of Five A' Design Awards in the following categories: Lighting, Interior, Cultural Heritage and Spatial. With a deep commitment to design excellence and a keen eye for detail, Creative Prototyping Unit continues to shape the future of design in Great Britain and beyond.

Creative Prototyping Unit 2024 Startup Newsroom № 178895

Available Now for Your Next Story

At design|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.


Please Note:

  • Credit the work's creator and/or photographer.
  • Mention design|newsroom as your source.
  • Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.

Let’s Collaborate: Your stories matter. design|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.


Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.


Pinkbox Club London Karaoke Entertainment Venue by Creative Prototyping Unit
Pinkbox Club London Karaoke Entertainment Venue by Creative Prototyping Unit

Access Press Kit № 134466

Access Press Kit № 134466 immediately to explore Pinkbox Club London's stunning high-quality visuals and complete resources for an in-depth Karaoke Entertainment Venue feature. Free instant access.

Moonlight Huotang Fireplace for Dong Ethnicity by Creative Prototyping Unit
Moonlight Huotang Fireplace for Dong Ethnicity by Creative Prototyping Unit

Access Press Kit № 116858

Instantly unlock Press Kit № 116858 for Moonlight Huotang, featuring high-resolution visuals and comprehensive resources for your next Fireplace for Dong Ethnicity article. Access now for free.

Designer Interviews
Creative Prototyping Unit Interview

Accredited journalists and press members, enrich your content with our PR interview with Creative Prototyping Unit, freely available for your use. Access Creative Prototyping Unit Interview Now.


Design Legends
Creative Prototyping Unit Design Legends Interview

A special 'Design Legends' interview with Creative Prototyping Unit is now available for accredited press and journalists, free to incorporate into your stories. Access Creative Prototyping Unit Design Legends Interview Now.


DesignPRWire
Creative Prototyping Unit Press Releases

Journalists and media members can enrich their content with our press releases on Creative Prototyping Unit, available for free use. Available now: 2 press releases ready for immediate access by journalists.


Creative Prototyping Unit Boilerplate

William Hailiang Chen has transferred himself from an artist to a professional qualified architect, graduated from the Architectural Association School with awarded Alvin Boyarsky Scholarship and Nicholas Boas Travel Award. He went on working for UK famous practices such as Wilkinson Eyre Architect, Populous and Foster and Partners on several prestigious projects, including winning the competition of 440m tower of Guangzhou International Finance Centre, the design of London Olympic 2012 Stadium from inception to completion and Apple Campus 2. Despite the success in UK, as Principal Architect he took on the challenge back to China leading the team on managing Wanda Group’s overseas projects including Wanda One Nine Elmes, Wanda Sydney One, Paris Europacity and Wanda Vista Tower project in Chicago. Alongside the big projects, as founder of Creative Prototyping Unit he is leading a research team on digital fabrication of various small experimental projects. William teaches part time at the Southeast University in Nanjing and is setting up an urban regeneration research program in relation to sports sector.


World Design Ratings
WDR B-Rank
Expert / Esperto

Creative Prototyping Unit shows a high level of technical competence and creative flair, with their work reflecting innovative solutions and aesthetic appeal. Recognized for their ability to deliver designs that stand out, Creative Prototyping Unit's portfolio is a testament to their dedication and skill.

Transcendent Expert

Explore Now

Moonlight Huotang Fireplace for Dong Ethnicity
Moonlight Huotang

Fireplace for Dong Ethnicity for Creative Protyping Unit

Creative Prototyping Unit 2021 Startup Bronze
Meland Club Indoor Playground
Meland Club

Indoor Playground for X+Living

Li Xiang 2024 Professional Platinum
Changi Terminal 2 New Airport Langage
Changi Terminal 2

New Airport Langage for BOIFFILS Architectures

Basile Boiffils 2024 Agency Platinum
Yinchuang Zhong Shu Ge Book Store
Yinchuang Zhong Shu Ge

Book Store for Masato Kure

Masato Kure 2024 Enterprise Platinum
Shenzhen Zhongshuge Bookstore
Shenzhen Zhongshuge

Bookstore for X+Living

Li Xiang 2023 Professional Platinum
Longfor Origin Sales Center
Longfor Origin

Sales Center for Longfor Group

Cindy Jin 2023 Professional Platinum
Deji Cultural Complex Museum
Deji Cultural Complex

Museum for THE TRIANGLE.JP CO.,LTD.

Masato Kure 2023 Enterprise Platinum
Kunming Zhonghaihui Delhi Garden Sales Department
Kunming Zhonghaihui Delhi Garden

Sales Department for China Overseas Land & Investment Ltd.

GBD 2023 Agency Platinum
Wandering in the Woods Kindergarten
Wandering in the Woods

Kindergarten for L and M Design Lab

Liu Jinrui 2021 Startup Platinum
Perception Cafe
Perception

Cafe for Perception

Feelament 2020 Startup Platinum
K11 Musea Shopping Mall
K11 Musea

Shopping Mall for New World Development Company Limited

K11 Musea 2020 Enterprise Platinum
Studio with Mirror Bridge Studio
Studio with Mirror Bridge

Studio for L&M Design Lab

Liu Jinrui 2020 Startup Platinum
Create Newsroom
Create Your Newsroom

Establishing your own newsroom is a strategic move to effectively communicate your designs to a targeted audience of journalists and media editors. This direct channel enhances your visibility, significantly increasing your chances of being published and featured across a wide range of media platforms, from magazines and newspapers to journals and online media. Take the first step towards amplifying your reach and influence in the design community.

Create Media Account
Create Account to Unlock Exclusive Resources
  • High-resolution images for your stories
  • Ready-to-publish press kits
  • Access to exclusive content

Quick sign-up. Instant access. Elevate your reporting now.

Create Newsroom
Submit Your Design

Submit your design and seize the opportunity to be featured across a global stage. Gain exposure by connecting your work with our extensive network of journalists and leading media outlets. Start your journey to worldwide recognition today.

Launch Your Newsroom

Create a newsroom for direct access to journalists, making your designs easier to publish and feature.

Create Your Newsroom

Featured Now

Design of the Day
DESIGN OF THE DAY
Design Team of the Day
DESIGN TEAM OF THE DAY
Design Legend of the Day
DESIGN LEGEND OF THE DAY
Design Highlight of the Day
HIGHLIGHT OF THE DAY
Design Interview of the Day
DESIGN INTERVIEW OF THE DAY
Designer of the Day
DESIGNER OF THE DAY