Moose Piss

Beer for Hermoso Compadre

The project was elaborated to promote Moose Piss beer, created through the collaboration of Hermoso Compadre and Nordic brewery. The purpose of the animation was to tell a playful story of how the beer was supposedly created. A modern style of illustration was used, with strong colors that emphasize the humorous purpose of the work. It was done using the traditional frame-by-frame technique, to give more life and personality to the characters.

Download Press Kit № 119093

Download Press Kit № 119093 Beer for Hermoso Compadre by Bruno Cintra to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Moose Piss by Bruno Cintra

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Beer by Bruno Cintra

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Bruno Cintra Moose Piss

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Bruno Cintra Beer

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Hermoso CompadreBrand Logo

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Moose Piss Beer Press Releases

For Moose Piss, find press releases in a variety of languages: English.

Moose Piss Beer Media Articles

Ready-to-feature articles on Moose Piss are available in these languages: Turkish, Korean, Indonesian, Japanese, Russian, Chinese (Mandarin), Italian, German, French, Portuguese, Spanish, English, Arabic (Standard), Hindi and Dutch, for your convenience.

Unique Properties

This project was created to be the main part of the beer launch campaign. I used manual drawing techniques, combined with illustration and digital painting. In addition, 3 software were used to assist in the composition.

Tags

Beer, Animation, Illustration, design, modern.

Production Technology

Manual draw and graphic software like Photoshop, After Affects and Audition.

Design Challenge

Choose a style that matches the product's proposal.

Project Duration

2 months.

Operation Flow

it is supposed to run on several players, and you can find the key points in seconds 04 ', 10', 20 ', 26' and 30'.

Research

I researched how the target audience would react to an animation like this, turning points and impact for the brand. As insights, I realized that the public likes to try products with bold communication, which reinforced the desired concept.

Inspiration

I looked for an irreverent style that matched the beer brand. A modern and humorous illustration, to make a perfect combination with beer. In addition, I was also inspired by natural elements, and restyled them to create a "surreal world" for the animation.

Image Credits

No copyrights.

Project Overview

Moose Piss Beer has been a Golden winner in the Movie, Video and Animation Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

Golden Recognition

Bruno Cintra was recognized with the coveted Golden A' Design Award in 2021, a testament to excellence of their work Moose Piss Beer.

Bruno Cintra Press Releases

Discover Bruno Cintra's journey through our press releases, available for all press members and journalists to use without restrictions. Press members can now immediately access 1 press releases.

Moose Piss: A Playful and Modern Beer Animation by Bruno Cintra Wins Golden A' Design Award

Bruno Cintra's Moose Piss animation, awarded the Golden A' Design Award in 2021, is a modern and humorous illustration created for the launch campaign of a beer brand, inspired by natural elements and a surreal world.

Bruno Cintra Newsroom

Discover outstanding design and award-winning initiatives in the Bruno Cintra Newsroom.