Intangible Heritage
Illustration for Northeastern University of China
Intangible cultural heritage is deeply rooted in ethnic people. Pipa art, Longquan celadon and Zigong Lantern Festival are important representatives of China's intangible cultural heritage. Drawing a series of illustrations through computer technology creatively inherits and displays the essence of traditional culture, and brings intangible heritage into the public's field of vision. The combination of computer technology and intangible cultural heritage has the advantages of creativity and application. The works are publicized and inherited in a way that conforms to modern aesthetics.
Download Press Kit № 149429
Download Press Kit № 149429 Illustration for Northeastern University of China by Xiaoshu Zhou to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Intangible Heritage by Xiaoshu Zhou
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Illustration by Xiaoshu Zhou
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Xiaoshu Zhou Intangible Heritage
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Xiaoshu Zhou Illustration
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Northeastern University of ChinaBrand Logo
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Intangible Heritage Illustration Press Releases
For Intangible Heritage, we offer press releases in multiple languages, including: English.
Intangible Heritage Illustration Media Articles
Explore our ready-to-use articles on Intangible Heritage, available in multiple languages: Spanish, Turkish, Korean, Arabic (Standard), Japanese, Russian, Chinese (Mandarin), English, German, French, Portuguese, Indonesian, Dutch, Hindi and Italian, for your feature stories.
Unique Properties
The theme of this project is Zigong Lantern Festival, Pipa Art and Longquan Celadon. They are valuable intangible cultural heritage of China. Draw three artistic illustrations by computer to creatively show the essence of these cultures. The combination of computer technology and traditional art has the characteristics of creativity, design and application. This set of works is to let the public know more about China's intangible cultural heritage and inherit traditional culture.
Tags
Intangible cultural heritage, pipa art, Longquan celadon, Zigong Lantern Festival, illustration, computer painting.
Production Technology
This series of illustrations are drawn by illustrator vector design software. It consists of super-high-level printing technology and manufacturing technology, thus highlighting the visual effect of the poster and showing exquisite and beautiful illustration details.
Design Challenge
The difficulty lies in accurately grasping the essence of three intangible cultural heritages, the proper integration of modern aesthetics and traditional culture, the aesthetic standards of modern audiences and the combination of computer technology and traditional culture.
Project Duration
Understanding the Intangible Heritage launched in China 2022.
Operation Flow
The key point is to attract the public with elegant visual effects, and the combination of modern aesthetic illustrations and traditional culture attracts the public's aesthetic interest.
Research
Intangible cultural heritage is a treasure of the world. Pipa art, Zigong Lantern Festival and Longquan celadon are important representatives of China's intangible cultural heritage. This series of illustrations transforms the unique culture into the power of creative visual design. The researcher investigated three non-legacy techniques and drew a series of non-legacy illustrations using computer vector painting technology. People can better understand China's intangible cultural heritage through network communication and printing.
Inspiration
The combination of intangible cultural heritage and modern design is the source of a series of illustration concepts. On the basis of traditional culture, intangible cultural heritage is transformed into modern design language by computer technology, which is applied to the Internet, print media, books, photo albums, publicity pages and other forms of expression to spread China's excellent traditional culture and display cultural innovation achievements.
Image Credits
Image #1 : Illustration Zhou Xiaoshu&Huo kai, 2022. Image #2 : Illustration Zhou Xiaoshu, 2022. Image #3 : Illustration Zhou Xiaoshu, 2022. Image #4 : Illustration Zhou Xiaoshu, 2022. Image #5 : Illustration Zhou Xiaoshu, 2022.
Project Overview
Intangible Heritage Illustration has been a Silver winner in the Graphics, Illustration and Visual Communication Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Silver Recognition
Xiaoshu Zhou was recognized with the coveted Silver A' Design Award in 2023, a testament to excellence of their work Intangible Heritage Illustration.
Xiaoshu Zhou Press Releases
For journalists seeking engaging content: Explore our press releases featuring Xiaoshu Zhou's work, freely available for incorporation into your stories. Unlock 3 press releases now, directly accessible to journalists.
Intangible Heritage: Illustrating China's Cultural Legacy with Modern Design
Xiaoshu Zhou's Intangible Heritage Illustration Project
Xiaoshu Zhou Newsroom
Discover outstanding design and award-winning initiatives in the Xiaoshu Zhou Newsroom.
