Jianlibao Wepop

Sugar-free Sparkling Water for Jianlibao

The pixelate effect typeface is the most interesting detail on this bottle. Characters are split out and designed separately, each stroke standing for a different building block, in which pop art is endowed with childish fun. The flexibilities of pixels or building blocks will provide a wide range of applications and combinations. Building blocks and pixels are important graphics representing methods. This kind of illustration may help this product to achieve more effective communication with young consumers.

Download Press Kit № 101162

Download Press Kit № 101162 Sugar-free Sparkling Water for Jianlibao by TIGER PAN to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Jianlibao Wepop by TIGER PAN

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Sugar free Sparkling Water by TIGER PAN

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TIGER PAN Jianlibao Wepop

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TIGER PAN Sugar free Sparkling Water

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JianlibaoBrand Logo

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Jianlibao Wepop Sugar-free Sparkling Water Press Releases

Our Jianlibao Wepop press releases are ready in languages: English, for your convenience.

Jianlibao Wepop Sugar-free Sparkling Water Media Articles

Utilize our prepared articles to feature Jianlibao Wepop, available in the languages: English, Spanish, Italian, German, French, Portuguese, Hindi, Turkish, Arabic (Standard), Chinese (Mandarin), Dutch, Korean, Indonesian, Japanese and Russian.

Unique Properties

With the rise of obesity rate, more consumers tend to consume healthy sugar-free and tasty beverages. So refreshing fruity sparkling waters come into vogue. Wepop, a sugar-free healthy fruity sparkling water, is now produced and launched to market by a local Chinese beverage brand.

Tags

fruity beverage, sparkling water, Jianlibao, Tigerpan, bottled beverage, carbonate beverage

Production Technology

The PET bottle is reshaped into a distinct but simple and fashionable one, whose size is getting smaller upwards. The silk-screen matte film provides a more stable holding experience and a better feel. The strict control of color printing and number results in a good display of product's quality.

Design Challenge

We aim to surprise the target consumers of Wepop. The surprise must come from both a unique package and rejuvenate attitude. Unlike the rebrand of its classic products, Wepop is created to enrich the product series and to cultivate a new brand to fit the popular and young consuming background.

Project Duration

The project lasts 2 month, designed in Shenzhen and produced in Foshan, Guangdong.

Operation Flow

Building blocks and pixels are important graphic representing methods. We adopt them to achieve more effective communication with young consumers. With this new package, Jianlibao makes its way to rejuvenate the brand. We chose discreetly the materials, printing techniques, production crafts, all accessible, to bring the product to market as fast as possible. Therefore, the product will be taking advantage of its youthful and eye-catching look in the market for longer time.

Research

Jianlibao possesses advanced production and R&D capacity, holding rich experience in making sparkling waters and the likeness, of which, Chinese market is so far under development. Yet, consumers has grown a huge demand for healthy and low-calories products. So Jianlibao is grasping the best opportunity with the new products of young look.

Inspiration

The typeface is designed into one with pixelate effect.Characters are split out and designed separately,each stroke standing for a different building block,in which pop art is endowed with childish fun.The flexibilities of pixels or building blocks will provide a wide range of applications and combinations.Eye-catching fruits are illustrated in a pop art style to complete the package design, where colors in sharp contrast and of high purity are used to display four flavoring fruits.

Project Overview

Jianlibao Wepop Sugar-free Sparkling Water has been a Silver winner in the Packaging Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Image Credits

For design images and photos please credit TIGER PAN.

Silver Recognition

TIGER PAN was recognized with the coveted Silver A' Design Award in 2020, a testament to excellence of their work Jianlibao Wepop Sugar-free Sparkling Water.

TIGER PAN Press Releases

Discover TIGER PAN's journey through our press releases, available for all press members and journalists to use without restrictions. For immediate journalistic use: 27 press releases are available right now.

Jianlibao Wepop: A Refreshing Twist on Sugar-free Sparkling Water

Introducing Jianlibao Wepop, a sugar-free healthy fruity sparkling water designed by TIGER PAN, which has been awarded the Silver A' Design Award in 2020.

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