Feixi Grand View
Poster for Feixi Digital Culture and Media
As the first county administrative unit in Anhui Province with an annual output value of more than 100 billion yuan, Feixi County is fully displayed in this work. The poster captures the remarkable achievements of Feixi County's years of economic growth. This deep integration of vision and content reflects Feixi County's position as a benchmark for regional development, and inspires the audience's understanding of Feixi's unique identity and potential.
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Download Press Kit № 161167 Poster for Feixi Digital Culture and Media by Hong Sun to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Feixi Grand View by Hong Sun
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Poster by Hong Sun
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Hong Sun Feixi Grand View
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Hong Sun Poster
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Feixi Digital Culture and MediaBrand Logo
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Unique Properties
Feixi Grand View is plotting a grand blueprint, a poster designed to show the advances made by Feixi County in recent years, highlighting its unique history and culture to foster a stronger bond with the community and enhance the local positive identity. The compact layout and an extensive use of line elements enhance the visual impact and flow of the display.
Tags
Poster, Propaganda, Region, Culture, Economy, Comprehensiveness
Production Technology
An advanced image editing software is used for the layout design to guarantee a distinct visual hierarchy. Local HD images are chosen as the primary visual component, and the text is precisely arranged and typeset using typography software to ensure the clarity and efficiency of information transmission.
Design Challenge
The key challenge in this poster design lies in making a breakthrough in design without compromising the regional characteristics to differentiate itself in a homogeneous competition. The project team unconventionally uses a mono-color scheme with gradient hues to add image depth, a strategy aimed at readily capturing the public attention and leaving a lasting impression.
Project Duration
The project kicked off on December 2023 in Feixi, wrapped up on January 2024 in Feixi, and posters were placed in March 2024 on outdoor and offline platforms, including bus stop ads in Feixi County.
Operation Flow
The final version of poster is placed to online and physical media platforms for public exposures, the key design elements, such as the layout representing the new energy automobile industry, are seamlessly connected to the highlighted title "Feixi", and other design features stand oout in a similar manner, along with additional elements. These components mark a significant milestone in the effective dissemination of information and building branding identity.
Research
Feixi County, ranked among the top 100 counties nationwide in respect of overall strength and the standing as the first county-level administrative region in Anhui Province with an annual output value hitting RMB 100 billion, has established itself as an appealing tourist destination and industrial hub. With a focus on NEVs as the pillar industry, Feixi has played a pivotal role in developing a full-scale industry chain closed-loop ecosystem.
Inspiration
Multiple perspectives are required to get the panoramic view of a region, for example, an insightful view of economic progress, cultural legacy, geographical setting, society, and humanities. Hence, the guideline underlying this visual design endeavor is to unveil the recent accomplishments in development of Feixi County and its extensive historical and cultural background from diverse perspectives.
Project Overview
Feixi Grand View Poster has been a Iron winner in the Graphics, Illustration and Visual Communication Design award category in the year 2023 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Image Credits
For design images and photos please credit Hong Sun.
Iron Recognition
Hong Sun was recognized with the coveted Iron A' Design Award in 2024, a testament to excellence of their work Feixi Grand View Poster .
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