Corporate Identity for A Inc
Handled the corporate design for A Inc. The limitless energy and potential of every A Inc employee is expressed using a range of colors. The striped pattern for the letter “A” of the logo is a visual expression of how the company is formed by an overlapping combination of all those individuals. The meanings invested in the logo are: Stripes signify the energy and potential of everyone involved with A Inc > The A is an accumulation of multiple stripes > A Inc takes shape through the power of its diversity of preferences.
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I handled the corporate design for A Inc. The limitless energy and potential of every A Inc employee is expressed using a range of colors. The striped pattern for the letter A of the logo is a visual expression of how the company is formed by an overlapping combination of all those individuals.
limitless energy, potential, a range of colors, stripes, diversity
In applying the design, people can choose their favorite color for business cards and multiple envelope colors can be matched with recipients. The colors have a strong emphasis, so the logo is embossed for subtlety.
Design a single letter A as a logo.
Completed in Tokyo in 2020. Since then, we have continued to refine it.
Understanding of identity Company motivation Visualization of company image recruiting
I try to keep things simple, clear, and emotional. Also, we design the meaning of the corporate.
Using a single A in the logo creates a sense of presence that embodies A Inc's vision illuminating people's potential and mission for a world that believes in the power of what people like. The meanings invested in the logo are 1.Stripes signify the energy and potential of everyone involved with A Inc. 2. The A is an accumulation of multiple stripes. 3. A Inc takes shape through the power of its diversity of preferences.
Photographer / Ryo Yasumoto
A Inc Corporate Identity has been a Iron winner in the Graphics, Illustration and Visual Communication Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Yu Morisawa was recognized with the coveted Iron A' Design Award in 2023, a testament to excellence of their work A Inc Corporate Identity.
Media members, dive into our press releases on Yu Morisawa's work, ready for you to use and enhance your journalistic content. Now available: Immediate access to 1 press releases for journalists.
Yu Morisawa's innovative corporate identity design for A Inc, completed in Tokyo in 2020, embodies the company's vision and mission, expressing limitless energy and potential through a vibrant and diverse logo.
Find inspiration and award-winning creativity within the Yu Morisawa Newsroom.
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